NBC Peacock - station ID (2010)
A collaboration between Nathan Love and NBC Artworks, this short animation explores the origins of the NBC logo.
The origins of the feathers are from some evil spirit-seeds swallowed by the peacock, it appears. Hehe.
Nathan Love explains;
“The brief was to create a stand-alone logo animation for NBC. The only guidelines were to make it our own, and of course, for it to be ‘the best logo ever.’"
It might just be the funniest logo ever, Nathan.
Disney needs to slap Youtube stat: Daft Punk's TRON LEGACY score is leaked online
You know that I'm exited about Tron, and right now I'm listening to the Daft Punk's Tron legacy score which has been leaked online and helpfully uploaded to youtube for maximum spread.
This will not please Disney. Unless of course, they are the ones responsible for the leaking... Hmm.
The Tron movie came about in an interesting way, at the Boards Summit Ed Ulbrich, from Digital Domain explained: "Tron is not a movie" the case study of how a prototype launched a multi-faceted world. Tron is not, and never will be just the film.
Previously on Tron, the Flynn Lives - Grid Concept / Prototype film and that same film as a mashup with Michael Jacksons "Beat It".
Tron Legacy hits U.S. theaters on Dec. 17, 2010 in Disney Digital 3D™ and IMAX® 3D and I'm already looking for my Tardis because, gawd, I can't wait!
Edit OMG Bonus! Extended versions over here from 107.7 thanks metafilter. These tracks sound nothing like the youtubified ones, and IMHO are much better. read more »
"in the midst of all this racial tension.. One fat guy just wanted to get on telly"
He's been mocked by Russell Howard, he's been at the school protest, he's been spotted at the news report of a building fire in Peckham, he's been seen laying down flowers at the memorial of victims of the 7/7 attack. People thought he might be viral marketing for something - after all, we're used to it now with faceless people and such. Maybe he was like the Observer pointing to the pattern in Fringe - this might even explain why the man only owns one pale skin-colored shirt. Blogs like Fidgetwith collected screenshots of his appearances.
Well, his name is Paul Yarrow and he's now been interviewed in London Evening Standard, by the BBC and even become the star of the flash game "Kick the news stalker". read more »
Eurostar - Another Planet / Aliens
In effort to sell more train-tickets on the Eurostar, TBWA point out that all English are ALIENS. This explains everything. Even Russel Brand. C'mon, lets hop on a train and visit those lovable eccentric extraterrestrials, shall we?
V Energy Guarana - Pomparkour / Ladder Sport - (2010) New Zealand
Ok, FORGET SKATEBOARDS, I take it all back. I don't wanna skateboard at all, I wanna do this new “Pompakour” thing with ladders. You know, because parkour just isn't dangerous enough. I wanna be hopping over buildings like I'm frickin' spidey-man and ...woah, I'd type more but the vertigo I got from watching this ad just made me fall off my chair.
Seriously though, these guys are professional stuntmen, they have safety-stuff rigged to them that is edited away in post, these sort of tricks should not be attempted at home by impressionable young kids who reckon green-sugar-goo with infused guarana is tasty. Clear?
.... moms will be calling to complain in 3...2..1
Making of HaveYouBeenShortlisted.com - (2010)
Each time a new gadget craze sweeps the Internet, there's a high probability that the movers and shakers in the advertising world will be among its earliest (and most enthusiastic) adopters ⎯ especially if the brand name "Apple" is attached. When the tech giant released its interactive iPad tablet in May, developers and producers working in the ad space immediately began to explore its implications on filmmaking.
Santa Monica-based production company Tool of North America responded to the release of the iPad by producing "Touching Stories," a series of four interactive live action shorts that allow viewers to touch, move, shake and turn the screen to seemingly control the outcome of each story. Available as a free downloadable app from the iTunes store in June, the film series launched with an exclusive behind-the-scenes feature on Fast Company magazine's website.
"Touching Stories" leverages the interactivity of the iPad to expand the ways a film director is able to tell a story, but the concept also has implications in the realm of branded consumer experiences. With that in mind, Tool turned to its longtime PR company TRUST to get the attention of a very specific audience during the Cannes Lions International Advertising Festival: the top creative minds in advertising. read more »
Anyone else feeling the similarities between Spiegel Icons and Billboard icons?
So, everyone remember the Billboard Magazine kickass Cannes Grand Prix winning "Icons" ads, where the images of famous musicians would be made with red, yellow, blue and black images of other musicians? Yeah, it was tres clever, especially the little photo booths where you could get one of these images made from a photo of you.
Kind have an itch to scratch here. It reminds me a tad of the Spiegel campaign from DDB Dusseldorf made in 2006. Hundreds of wee icons would make the images of Bush, Mao and the iconic portrait of Che - little bombs, oil drills, that sort of thing.
Just me? Either way, they're still a little different.
Dickies - 874 vs 1850cc - (2010)
Dickies has hired Goodby, Silverstein & Partners to make them more famous, and the first campaign put the their 874 Work Pants to the test to prove they're so tough you have to "Earn Them". In this ad there's direct reference to Levi Strauss old logo with the horses, but Dickies are tougher and have the 874 meet 1850cc. Ouch.
See also, Dickies vs The Hill
Sony - Move - (2010)
To get the gaming world psyched for the release of its new motion-sensing controller PlayStation Move, electronics giant Sony teamed up with San Francisco-based creative studio TEAK to concept, produce and handle post-production on "Move", a three-minute film that premiered at the annual E3 video game conference this past June.
The short combines original 3D modeling, live action and videogame footage to show how gamers of all ages can use the motion joystick to experience the console's immersive onscreen worlds. TEAK Creative Director/Director Greg Rowan came up with the original idea for "Move" and with the support of motion designers Frank Glinski and Josh Miller, crafted the concept from inception to completion. read more »
Premium vodka at discount prices - Wódka wants to topple Grey Goose
Over ten years ago, Sidney Frank created something that is now as well-regarded as “The Grey Goose effect” and that has forever altered the spirits category. Rather than price competitively, the notion was that, “Americans will and want to pay more - you just have to give them a good story.” Retailers like 1-877-SPIRITS currently lists a 1.75 liter bottle of Grey Goose at $109.00.
Fast forward to 2010 when "Snooki" Polizzi and "The Situation" Sorrentino rule Jersey shore, a recession hits and "budget" is on everyones mind. Cheap is hawt, y'all.
So, while the global premium vodka volume remains stable, the overall revenue in the category is on the decline. Americans still want quality, but they don't want to throw money away. New strategy!
Enter Wódka vodka, a premium Polish rye spirit which retails at $15 per 1.75 liter bottle and is rated as the top-value vodka by SpiritsReview.com. Promising “Hamptons Quality, Newark Pricing” - you can’t miss the Wódka billboards if you’re driving through Times Square or coming out of the Holland tunnel from, well, Newark. read more »
This Mad Man's Mad
This past weekend's This American Life (recently oddly re-branded) rebroadcasted the Origin Story episode featuring Julian Koenig's battle with George Lois over credit for advertising campaigns.
Yeah, the episode ran last year (was traveling and didn't get to hear the whole thing) and has already been covered, but the new player makes it an easy listen. Worthwhile for a bit more of advertising history, of Koenig's take on what advertising did (or didn't mean) to his life, and some thoughts on what it takes for something to become factual in this day and age.
And Act Three is pretty awesome, too. read more »
Dancing Pigeons - Ritalin
Tomas Mankovsky, creator of the much copied "Sorry I'm late" video just sent me his latest work, and it's like made for me. He's got flame throwers and slow motion going on, and has wisely thrown in a couple of very unattractive hillbillies so that I don't die from a major case of the thigh-sweats. Yes, these men duel with a flamethrower and a fire extinguisher. It's aggressive, it's gorgeous. It makes me tingle. read more »
Denver Deo copies Bavaria from every angle....
This post comes from a discussion me and Joelapompe had over email regarding the Bottle voodoo between Bavaria and Brutal Fruit badlander. Seems we're not quite done with the hypnotic bottles quite yet as we've found a brand new ad, created in India that has such a bad case of Demo Love it looks like it's an adaptation ad.
Lets watch Denver Deo, shall we?
Bikini babe comes out of the water just as Denver Deo guy lifts deo-can out of his bag, then everything he does with the bottle mysteriously affects the woman as well. Until the point where he takes the cap off, and she teasing begins undoing her bikini-bottom, but *zing* she was just teasing him all along.
Gee, where have I seen that before? Oh wait, I know I know *waves hand in the air* pick me pick me! The Marca Bavaria ad that aired in 2003 in Canada, that's where! read more »
Linkedin + Behance = True - now you can show your portfolio with your resume
Behance and Linkedin have connected together so now all ye graphic artists can upload your portfolio to your resume on Linkedin. Awesomeness.
If you haven't befriended me yet, you'll find me under the name Dabitch, of course. Unlike facebook, linkedin are not idiots. read more »
Humongonation have made it to Atlanta, Georgia - meet with @texturl
Humongo nation are still driving around the states, and have now reached Atlanta, Georgia - a.k.a the city I want to live in so bad I make sure to have 6 hour layovers there.
In Atlanta they meet up with Trend Influence the brand influence agency in Atlanta. Then they meet Brandon ( @texturl ) - the very same School of humans co-founder who showed me around little five points. I'm telling y'all now, Atlanta is a happening place. It's where the Coke Happiness machine creators Definition6 reside! Videos inside. read more »
Facebook lets publishers contact "likers"
This is creepy Facebook Lets Publishers Contact “Likers" reports allfacebook.com
This is the second step of Facebook providing all pages on the internet with the same tools that all Facebook Pages have. For example, let’s say you “like” this article. I will be able to send a news feed story to all Facebook users who liked that page. The impact of this is significant. Imagine the ability for any object that you like to be able to communicate with you directly through the news feed. In other words, all webpages on the internet immediately have become two-way communication channels.
Ironically, 1,233 people "liked" that article.
Here's Facebooks developers post:
Publishing to Connected Users via Graph API
We encourage websites with objects that people may want to more permanently connect with, such as a brand or product, to publish relevant updates to its connected users. For example, publish a special offer to users who have liked a specific product. Simply add a few Open Graph tags to your Web page and click on the Admin Link (only visible to admins) to use the Publisher.













