BMW - Reverse April Fool (Free trade in, ask for Tom) - (New Zealand)

BMW - Reverse April Fool (Free trade in, ask for Tom) - (New Zealand)

Greetings from the future! You know, in New Zealand, it's been April 1 for hours already, so they've had time to prank the public proper before people in the UK even finished their tea.

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Milky Way - Sorry / Parachute - (2015) :30 (USA)

Milky Way - Sorry / Parachute - (2015) :30 (USA)

Tattoo artists, lumberjacks, hair dressers, rodeo clowns and ship captains may not seem like they have much in common…until they fall prey to the indulgence that is a Milky way.

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Milky Way - Sorry / Cruise - (2015) :15 (USA)

Milky Way - Sorry / Cruise - (2015) :15 (USA)

Milky way hasn't come out with a commercial campaign in five years. Rumour has it they were busy eating Milky ways.

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Yamato Transport - Giant Black Cat Fur posters - (Japan)

Kuroneko Yamato Transport are running large ad posters in the Shibuya Station Metro, Tokyo. The posters are seen in a pedestrian passage, where people can actually touch the fur of the huge black cat.

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Lowe Profero launches The Creativity Helmet

The technology team at Lowe Profero have invented a tool that could take the subjectivity out of creativity. And it could possibly eliminate the need for Creative Directors as well.

The Creativity Helmet™ measures temperature, pulse rate and changes in your brain activity to try and capture what is known as the "brain blink,” a term coined by cognitive scientists John Kouniosand and Mark Beeman in the 1990s.

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Churchill - the movie - (2015)

This year, fans of Churchill the insurance hound will be able to see their nodding hero star in his very own film. Story lines and location are for the time being kept strictly under wraps. However, it can be revealed that the film aims to be quintessentially British and will take place at a series of iconic locations across the UK.

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The Cube - The Next Big Thing?

Revolutionary device 'The Cube' promises to

forever change the way that we work, live, and interact with other human beings. It's more than just a gadget — it is a lifestyle.

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Comedy Central Roast "Tattoo" (2015) :15 (USA)

Comedy Central Roast "Tattoo" (2015) :15 (USA)

The Comedy Central Roast of Justin Bieber already happened, but that doesn't mean we can't get to enjoy this promo anyway. There were two others but this is by far the most lolriffic. See kids? It doesn't take two minutes to get your point across. Point, geddit? Anyone?

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Polaroid (SPEC/STUDENT) "Tableau vivant" (2015) L45 (The Netherlands)

Polaroid (SPEC/STUDENT) "Tableau vivant" (2015) L45 (The Netherlands)

Here's an award-winning student ad for Polaroid. It brings people together. As you can see, by the visuals.

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