7up, took over a London bus with an urban knitting campaign #feelsgoodtobeyou

You may have seen it all over twitter already, the knit-bombed London bus. A stark contrast to this seasons grey skies. Magda Sayeg and her team of 12 fellow knitters from Austin, Texas completed the design, bringing thousands of square feet of yarn that filled almost 20 suitcases to the UK. Dressing up the bus took three days, and you can see the result driving around London now.

The making of the bus:

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7up - Urban Knitter #Feelsgoodtobeyou - (2014) :30 (USA)

7up - Urban Knitter #Feelsgoodtobeyou - (2014) :30 (USA)

“Urban Knitter,” Magda Sayeg transforms a run-down square in Santiago, Chile with colourful knitted patterns because it's good to be your own quirky self.

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7up - #feelsgoodtobeyou yarn bombed London bus - (2014) 2:00 (UK)

7up - #feelsgoodtobeyou yarn bombed London bus - (2014) 2:00 (UK)

7up® flew Magda Sayeg, the urban knitting queen, to do some yarn bombing in London. She completely transforms a London double-decker bus.

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KLM - #happytohelp - (2014) 2:10 (UK)

KLM - #happytohelp - (2014) 2:10 (UK)

In some businesses more than others, reputation is everything. Just ask Malaysia Airlines.

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Sony "Ear Crunches" (2014) :30 (Canada)

Sony "Ear Crunches" (2014) :30 (Canada)

Hi-res audio from Sony. Time to get your ears ready for the experience. It's always a challenge trying to sell a TV when you're watching TV on a brand other than said TV, and audio products are no different. This ad skirts the challenge nicely by using silly humor.

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Playing with Adrian Belew's Flux: Day one.

FYI I purchased this app. Just so we're clear, this is not an advertorial. That being said I'm a huge Adrian Belew fan. And FLUX is worth the review, not to mention the listen and view.
Two months ago we wrote about Adrian Belew's Kickstarter campaign to fund an app called FLUX: music that is never the same twice. Today that app launched for iPhone and iPad. It is as gorgeous and seamless as it is intuitive for skipping, sharing, favoriting and more.

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Stockmann "The letter" (2014) 1:00 (Finland)

Stockmann "The letter" (2014) 1:00 (Finland)

This might be on of the most touching Christmas ads I've seen in a while. This ad is for Stockmann, which is not only the biggest department store in Helsinki but also a direction marker.

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Spec ad: ASTI "Acid Violence" (2014) 1:30 (UK)

Spec ad: ASTI "Acid Violence" (2014) 1:30 (UK)

This spec ad for Acid Survivors Trust International (ASTI) was created to bring awareness to the very real problem that exists around the world, and the charity that does something about it.

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Chase "Apple Pay with Bleachers" (2014) 1:34 (USA)

Chase "Apple Pay with Bleachers" (2014) 1:34 (USA)

Chase with Apple Pay featuring indie rock band Bleachers. It's quite peppy! And by "peppy," I mean it's an annoying song. But maybe that's just me.

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Google Chrome is hanging out with The Hobbit

Google Chrome just updated its Middle Earth Hobbit site promote the upcoming release of "The Hobbit: Battle of the Five Armies." Now you can geek out even more than you already do by immersing yourself in battles from Lord of The Rings and The Hobbit. You can play as a good one or an evil one, and even get your own nerdy name. You can even do a PVP (Player vs Player) mode. It works on computer as well as tablet and mobile. It was designed by North Kingdom.

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