Harnessing CATS to save the TIGER, times three.

A while back, Swedish Creative (Art) Director Kenneth Pilo of Pilo Bold Me showed off his case study of the long-running catfood campaign to save the tigers he helped create in Sweden. The brand Lantmännen Doggy & Tetra Pak donated a chunk of the income from you buying their cat food to help save the tigers via the WWF. But better still, cats could become a tigers sponsor, adopting a tiger and promising to donate to them every month.

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Greenpeace - Cats save tigers - (2014) :30 (UK)

Greenpeace - Cats save tigers - (2014) :30 (UK)

Lil bub, Hamilton the Hipster Cat, Captain Pancakes and Princess Monster Truck and other internet celebrity cats star in this Greenpeace video that wants to draw attention to Cats save tigers.

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Advil "construction worker" (20140 :15 (USA)

Advil "construction worker" (20140 :15 (USA)

Advil takes care of the day's pain even when it's night and you're asleep. Camera work shows our dude in question is a construction worker. Just once I wish it would be something other than a construction worker. They own all the pain commercials and truck commercials.

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CI Games - Enemy Front "W Hour" (2014) 2:55 (Poland)

CI Games - Enemy Front "W Hour" (2014) 2:55 (Poland)

On Tuesday, August 1st 1944, at 5 pm,The Polish Resistance fought back against the Nazis, in what would later become known as the the Warsaw Uprising.

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Everytown for Gun Safety - Will you stop this? - (2014) :30 (USA)

Everytown for Gun Safety -  Will you stop this? - (2014) :30 (USA)

The "Everytown for gun safety" pac wants you to text your senator to urge your senator to support legislation that will keep domestic abusers from getting guns, and with that save abuse victims lives.

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Stefan Sagmeister says you’re not a storyteller, calls you mean names

So, I’m a sucker for a good taking to task as much as the next guy, but let’s be honest, calling people fuckheads and crapping on their vision of their life isn’t going to endear you to anyone, at least not people whose opinion you should care about. That said, likability clearly isn’t the aim here, and there’s a relevant point to the commentary. We need less self aggrandizement in general, and this is definitely one way to make that point.

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Your bird will feel wild with Harrison's (SPEC)

This spec print campaign for Tennessee-based Harrison's Bird Food comes courtesy of CEU Universidad Cardenal Herrera student Arturo Català. Since he did all the photoshopping and retouching, I'm assuming Arturo's an art director.

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Lejebolig "The haunted apartment" (2014) 2:15 (Denmark)

Lejebolig "The haunted apartment" (2014) 2:15 (Denmark)

Lejebolig is an apartment search firm. They know that people in Denmark are forgetting to use their common sense when finding a place to live. Apparently there are a lot of fake landlords in Denmark. People are getting scammed.

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Grolsch "Movie Unlocker" (2014) :45 (Russia)

 Grolsch  "Movie Unlocker" (2014) :45 (Russia)

Russian app developers Heads and Hands have created something pretty neat for Grolsch. Namely, a movie unlocker.

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