McCoy's "Gary" (2016) :30 (UK)

McCoy's "Gary" (2016) :30 (UK)

Gary's a smart guy. How do I know? Because when flavour calls, he answers. This is ridiculous. I love it.

 

Apple "The all new Apple Music" (2016) 2:00 (USA)

Apple "The all new Apple Music" (2016) 2:00 (USA)

James Corden does his best Ricky Gervais impersonation, throwing out ham after hammy ideas for his role in the new Apple Music spot. If I were to create a game called Advertising Hack Bingo, I would have shouted bingo within the first ten seconds.

 

SOHN - Signal (2016) 4:37 (USA)

 SOHN - Signal (2016) 4:37 (USA)

Milla Jovovich makes her directorial debut and stars in this languid atmospheric video for SOHN's new single, his first in two years, called "Signal." There's not so much of a story as it is Milla Jovovich grabbing her head in the throes of a

 

Marriott Rewards "It's all about the moments" (2016) :30 (USA)

Marriott Rewards "It's all about the moments" (2016) :30 (USA)

Corioli S, is a marine archeologist. She travels a lot. And the moments are the most rewarding to her. And with Marriott Rewards you can reward yourself-- by staying at a hotel other than a Marriott.

 

TAKE5 "Remixer" (2016) :30 (USA)

TAKE5 "Remixer" (2016) :30 (USA)

Hershey relaunched the TAKE5 bar this year under the campaign idea of remixing everyday experiences. Now they've done the same thing with the actual packaging.

 

MilitaryWithPTSD.org "The Speaking Fireworks" (2016) 1:40 (USA)

MilitaryWithPTSD.org "The Speaking Fireworks" (2016) 1:40 (USA)

The Fourth of July should be a celebration in America. But for Vets who suffer from PTSD, the fireworks exploding put them right back on the front lines. Area 23, an FCB Health Company decided to do something about that.

 

NFL "Ticket exchange" (2016) 1:10 (USA)

NFL "Ticket exchange" (2016) 1:10 (USA)

Ron Rivera, Sean Payton, & Mike Shanahan ambush people to talk some sense into them. They have no business buying back alley NFL tickets (you know exactly what I mean).

 

Audi "The comeback" (2016) 1:26 (Germany)

Audi "The comeback" (2016) 1:26 (Germany)

Aw. Poor T Rex became a laughing stock thanks to social media and his tiny little hands. He got depressed and everything. But then one day he sees an Audi -- a piloted driving Audi-- and now he's back. Really fun storytelling here.

 

Dentsu Lab creates generative film for Brian Eno's latest album

Dentsu Lab Tokyo are one of the luckiest agencies in the world. They got to create a project for Brian Eno's most recent album, The Ship that explores whether machine intelligence (MI) can acquire the creativity that is innate to human beings.

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