Celtics "Amir Johnson" (2016) :30 (USA)

Celtics "Amir Johnson" (2016) :30 (USA)

Without the crowd cheering Amir Johnson on, then it's not a game, as this spot aptly illustrates. Fans make the game.

 

Celtics "Isaiah" (2016) :30 (USA)

Celtics "Isaiah" (2016) :30 (USA)

Simple idea that takes a cue from all those musicless music videos on Youtube. Fans make the game. With no one there cheering Isaiah Thomas, it's just plain weird. And squeaky.

 

Match "I met someone" (2016) :30 (USA)

Match "I met someone" (2016) :30 (USA)

The hardest three words in the English language to say isn't "I Love you," but "I met someone." But boy when you do say those words it's a magical thing. This little vignette spot shows off all the people of all ages who have met someone.

 

Human Rights Watch "#ProjectSchools" (2016) 1:13 (France)

Human Rights Watch "#ProjectSchools" (2016) 1:13 (France)

"In armed conflicts, schools are too often used for military purposes. Schools become targets. Children, too. They are deprived of their education. Many countries have endorsed the safe schools declaration. Has yours?"

 

Facebook "Unfollow" (2016) :30 (The Netherlands)

Facebook "Unfollow" (2016) :30 (The Netherlands)

In this spot for Facebook where people complain about how much they hate behavior on Facebook, Facebook helpfully teaches you how to unfollow people. Is there anyone who doesn't know this by now?

 

Facebook "Privacy" (2016) :30 (The Netherlands)

Facebook "Privacy" (2016) :30 (The Netherlands)

This campaign features people complaining about Facebook because Facebook sucks in so many ways, including privacy. This one was funny because it features a real dilemma women go through which is people (okay, dudes) they don't know trying to friend request them.

 

Facebook "Share" (2016) :30 (The Netherlands)

Facebook "Share" (2016) :30 (The Netherlands)

In this ad for Facebook, people complain about Facebook and at the end Facebook tries to take a victory lab saying it's so easy to make Facebook work for you and keep things private and decide who sees what from your shares.

 

Facebook - ‘Hide' (2016) :30 (The Netherlands)

Facebook - ‘Hide' (2016) :30 (The Netherlands)

Everyone hates Facebook as evidenced by this spot for Facebook. But now, Facebook has decided to make you hate it less by actually giving you control you want.

 

Lidl Ireland "Christmas" (2016) 1:00 (Ireland)

Lidl Ireland "Christmas" (2016) 1:00 (Ireland)

T'is the season for idealistic advertising where the grandparents get surprised by the entire extended family and the Norman Rockwell turkey is picture perfect.

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