Peta "Runway reversal" (2013) 2:40 (U.S.A.)

Peta "Runway reversal" (2013) 2:40 (U.S.A.)

Just in time for New York fashion Week, Peta takes us once again into heavy-handed metaphor land in their usual sloppy way.

But the interesting rub this time is that this was done by Ogilvy & Mather China. They're not allowed to protest in China, but seeing as how the girl in the cage is Chinese, it's pretty freaking obvious who they are targeting.

My favorite quote from from the press release I received was "For obvious political reasons, protest is pointless in China."
I know, right? We never talk about Tiananmen Square. And Falun Gong? Do they serve that with pork or chicken?

 

Saint Isodore Blesses Leo Burnett Belgium's new website

To launch their new website, Leo Burnett Belgium traveled to Seville, Spain to get an The Archbishop to bless their website. Because their hometown Patron Saint is Isidore: Patron Saint of the Internet, Computer users, students and children, the latter of whom I assume came up with this idea.

I keed!

I won't even talk about the potential cries of blasphemy that could arise from some of the more serious believers because let's face it, they're not checking up on ad agencies.

Adland: 
 

Everybody's talkin-- out their asses.

As you know, big ad agencies, especially traditional ad agencies, are full of shit. They want desperately to seem relevant and current and will say whatever it takes to bring in the most relevant and current people, especially in digital and social media. Notice I said "say" and not "do."

They'll tell you about all the cool stuff they want to do but it's all talk. They'll bring out the shiny objects, mood videos, apps, and show you where the pet project incubator is in order to convince you how with it they are. And how valued and needed your contributions will be. They'll throw a bunch of cash at you to sweeten the deal. And you take it either because you want the money or you truly believe they mean it. Poor you.

Adland: 
 

Financial Times: Super Bowl blackout is Twitter’s gain

Adland's Dabitch was quoted in the FT Tech blog, where journalist Tim Bradshaw spied on twitter's reaction to the super bowl blackout, and concludes this was twitter gain in real-time marketing.

 

HUSH Welcomes Multi-Talented Artist Salyer into the Fold

HUSH is pleased to announce the addition of art director and design and concept development artist Andre Salyer to its ranks.

Adland: 
 

jumP Changes Lanes with Lexus and Team One

Love, desire, and attitude dominate “Change Lanes,” the tightly cut New Lexus spot edited by jumP’s Richard Cooperman.

Adland: 
 

The All New Lexus IS - Change Lanes (2013) :60 (USA)

 The All New Lexus IS - Change Lanes (2013) :60 (USA)

Shot by Pretty Bird’s Melina Matsoukas in cooperation with agency Team One, the spot boasts sheen, polish, primp, and fashion—all juxtaposed against the Lexus IS performing furiously on a darkened highway.

 

Bugles "Stack 'ems" (2013) :15 (Canada)

Bugles "Stack 'ems" (2013) :15 (Canada)

Love the Ikea reference to assembling a tower. And also that you embraced the fact Bugles suck and no one wants to eat them.

 

Bugles - Chess-Its (2013) :15 (Canada)

Bugles - Chess-Its (2013) :15 (Canada)

More retro silliness from Bugles from that Canadian agency Cossette. Nice title -- guess it's a dig on Cheez-its, eh?

Eh? Geddit? Narf narf narf.

 

Bugles "The Game You Can Eat" (2013) :30 (Canada)

Bugles "The Game You Can Eat" (2013) :30 (Canada)

Cossette taps into late 70's early 80's nostalgia, by trying to make Bugles the game you can eat Emphasis game.

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