Labatt threatens to sue Montreal Gazette over Magnotta Labatt Blue Beer pic - spawns hashtag twitterlanche

Over at Labatt someone in legal threatened to sue the Montreal Gazette over a photo they used where the kitty-killer and (alleged but probably hell yeah) corpse-defiling cannibal Magnotta enjoys a Labatts Blue in the picture.


AT&T: Daybreak.

In partnership with BBDO and Tim Kring and RSA Films, AT&T gets into the product-demonstration, er, branded-content business, with Daybreak. A new series featuring five online episodes, a microsite, an app and the HTC One X. The series was directed by John Cassar who also directs "24."

There are loads of things to drive you around the web in case you aren't content with merely watching the episodes. Like the main site, Day Break, and a super techy microsite called Jack Boxers which sounds more like something I wear than an app designed to do whatever it's supposed to do.

A hipster / Un Bobo

Paris vs New York, Art Directors vs Copywriters, original vs inspired?

Do you know Vahram Muratyan? He's a graphic artist who lives bouncing between Paris and New York, and he's done some lovely images comparing the two cities.


Bering: Fisherman's Tale (Russia)

Playing off the old fish tale "this big, honest" for canned fish is pretty funny!
Unless you think about it too long. Because then you say "Wait a second, those fish tales are always about the one that got away, so why would a guy be telling a story about the size of a can that obviously can't go anywhere."


Are you SURE you want to be a brand?

If I had a nickel for every last social media guru ninja wizard who said breathlessly "You are your own brand," I'd have enough money to shut the internet down. And why would I want to do that?

Because I am not, repeat, NOT a brand. I don't need to add a ™ next to my name. I do not live in fear of declaring bankruptcy on myself. I have not once gone public with an overvalued stock price. And I certainly haven't had to do a massive mea culpa on social media for something stupid I've said.

See, the only human brands out there, are the ones who work really hard at to become a brand. All the while unaware that any of the above circumstances will happen to them sooner or later.


Facebook aims for the kids, expands market instantly.

What do you do when you own the largest market share and still need to grow? Expand market. Facebook are currently working on tech that would allow kids under age 14 to use the network under parental supervision, reports the Wall Street journal. Lets face it, when Facebook has an account for everyone above the age of 13, but some adults are still staying away with a "won't somebody please think of the children" holler, making kids accounts may actually force some parents to sign up just to keep tabs on what their kids are doing online. How clever.


Halifax - driving fast doesn't impress

What is the timing of the campaign?

The initial radio and billboard components will run for one month. The toll plaza communications and Twitter presence will extend past one month. New radio and billboards will be introduced in the fall.


Seth MacFarlane isn't anti-Semitic. He's an anti-Semitic schmuck.

Hey I'm just kidding. See, I'm being satirical. I'm paying the part of The Offended Guy of Jewish Origin.* I know Seth MacFarlane is laughing, too. Otherwise, he'd be taking offense and therefore, acting like everything he purports to hate.

See, a couple days ago, MacFarlane took to his Twitter to post this ad, with the line "Here it is-- the Emmy Ad The trades refused to run." Maybe they did refuse it, or maybe they never presented it and it was a story the PR peeps cooked up just to get everyone's panties in a wad.


Ultra Grip Tyres - Teddy Bear / Game - print ads, Brazil

If the Michelin tyre man had children, they'd probably look like this. I have no idea what it's supposed to mean though... That holding on to the road is child's play? oooooooooh, that's it.


You either Cannes or you Cannt. I can't do either *sob*

Yes, it's time for another year of Cannt - the London ad getogether for those who can't go to Cannes. June 18th – 22nd the Cannt festival will showcase and reward the best creative talent in the UK, who are still stuck in the UK instead of drinking that pink Evian in the south of France. It's a nice idea, and takes care to recreate the hobnobbing and creative gossiping over cool drinks in the summer heat, except in London far from sandy beaches. I'd go if I were in London.

CANNT 2012 is coming 18th-22rd June.
Once again we will be taking over venues in London to bring a little of the Cannes experience to those not lucky enough to go.
Because you either Cannes or you CANNT.