GoDaddy.com - Body Paint - (2012) :30 (USA)

GoDaddy.com - Body Paint - (2012) :30 (USA)

2nd half featuring Danica Patrick and Jillian Michaels covering Colombian model Natalia Velez.

 

H&M/David Beckham Bodywear - Beckham (2012) :30 (USA)

H&M/David Beckham Bodywear - Beckham (2012) :30 (USA)

A 30-second ad in the 2nd quarter promoting a new line of David Beckham Bodywear underwear set to The Animals - "Don't Let Me Be Misunderstood"
Created by: In-house

 

Cars.com - Confident You/Neck (2012) :30 (USA)

Cars.com - Confident You/Neck (2012) :30 (USA)

Aired in the 3rd quarter. Viewers who use Shazam to tag the ad will earn $1 for one of seven charities for kids.
Created by: DDB Chicago

 

Coca-Cola Super bowl Spot: "Catch"

Between the cute endangered species rooting for the Super Bowl and the beverage itself, we needed to brush our teeth after viewing.

Frustrated Polar Bear can’t bear (geddit, har har) to watch his team not doing well. So he steps out for a breather. His mate throws him a Coke and he almost drops it. What follows is Disney-like animated orchestration of a slip and slide until he lands, with Coke carefully still in paws.

 

Audi 2012 Super Bowl Commercial - Vampire Party

The Super Bowls ads in 2012 are appropriating pop culture with wild abandon. Audi is no exception, using “Twilight,” and Echo & The Bunnymen to sell the All New Audi S7.

Vampires climbing up trees in a direct lift from the hottest movie franchise since Harry Potter? Yup. Impossibly good-looking hipsters drinking blood in Capri Sun packets? Yup. Special effects for fun, retractable fangs? You betcha.
Really bad dialogue? “Party’s arrived.”

 

SUPERBOWL SPOT: 2012 Honda CR-V: "Matthew's Day Off" Extended.

"Life moves pretty fast. If you don't stop and drive an affordable crossover sedan, you miss it."

Welcome to cynical Advertising 101. Pander to GEN X by stoking the nostalgia flames. Too bad the car doesn't fit the demographic. How is living a little akin to driving around in a glorified minivan?

Badland: 
 

Acura - Transactions (2012) 1:50 (USA)

Acura - Transactions (2012) 1:50 (USA)

EXTENDED PRE-SUPER BOWL SPOT:

A :60 version will air in the 3rd quarter. "Transactions" features Jerry Seinfeld and Jay Leno competing to be the first in line to take delivery on the first Acura NSX.

 

Mini super bowl ad - saved by the tail?

The typical adventurous Mini drivers are at it again, this time they have somehow gotten themselves into a bit of a jam, leaning off the edge of a drawbridge in Istanbul about to tip over to the wrong side and into the watery grave below. No worries, toss anything useless out, including the jam-packed wallet, and perhaps the weight distribution will shift enough to lean the car back? Nope. Then, perhaps lowering the tail lift will "improve the downforce" enough to save them? Geeks, put your calculators away and just run with this idea for a minute, will it? Nope. The Mini Roadster has front wheel drive, they're doomed anyway. Ka-pow! Concept fail!

Adland: 
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