MTV drunk valet vs Brazil drunk valet. Spoiler: neither are actually drunk.

No idea how this Badland happened, it's a very clever idea and seems so obvious in hindsight that it's entirely possible that both were thought up independently. The Indian version from Ogilvy in Mumbai was in Cannes 2008, while the Brazilian version got silver in promo and activation 2011. Ooops!

Lets compare and contrast. Cannes 2011 seems to be the year of "seen it". Sadly.

Badland: 
 

Newcastle bottle cap art / installation billboard comes alive at night

Newcastle are doing even more installations. Remember the schooner you could pretend to be drowning in? That ain't nothing, wait 'til you see the bottle cap billboard that was put together by New York shadow artists Pablo Power and Ellis Gallagher. The Shadow art is displayed in San Diego's Gaslamp district and the idea was conceived by ad agency Vitro.

Adland: 
 

Nissan Versa Sedan - Headroom - (2011) :30 (USA)

Nissan Versa Sedan - Headroom - (2011) :30 (USA)

In this stop motion animation Nissan wants you to remember to bring your hats, tease your hair... the Versa has headroom.

 

PETA.XXX - Beating the meat once again, and the reactions aren't pretty.

Way down at the bottom of this Reuters article about XXX domains PETA stakes a claim at PETA.XXX and promises to launch a porn site.

People for the Ethical Treatment of Animals also signed up. However, instead of blocking its name, said PETA spokeswoman Lindsay Rajt, the organization will launch peta.xxx as a pornography site that draws attention to the plight of animals.

Adland: 
 

BMW Connected Drive - Jewellery heist - (2011) 3:00 (USA)

BMW Connected Drive - Jewellery heist - (2011) 3:00 (USA)

This show-off jewel thief uses every feature in his überconnected BMW connected drive to pull of a neat little robbery of an expensive jewelers in ten easy steps.

 

Telecom - Abstain for the game campaign ditched after only 24 hours

Telecom - Abstain for the game campaign ditched after only 24 hours

Saatchi & Saatchi New Zealand and CEO Kevin Roberts misjudged just how passionate All Blacks fans can be when they made this campaign encouraging fans to "abstain for the game". What fans do in the bedroom ain't nobody elses business but theirs. Mocked in cartoons on sports pages, ridiculed by people who work for telecom, this idea just didn't take off with the public. The campaign opened with this ad, and there were also plans to have sheep and models in bikinis parading through through Auckland with the message "abstain from sex". (Sheep, geddit? Ha ha)

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