McDonald's "Cafeblanca: (2016) 1:00 (Canada)

McDonald's "Cafeblanca: (2016) 1:00 (Canada)

McDonald's McCafé is the official coffee sponsor of the Toronto International Film Festival or TIFF. To celebrate this they launched More Cafe. More Film. It's a whimsical take on iconic films like this parody of Casablanca starring-- coffee beans.

 

The Berry Company "A berry good day" (2016) 2:20 (UK)

The Berry Company "A berry good day" (2016) 2:20 (UK)

According to a study, Brits know whether or not they're going to have a good day by 8:12 AM. And weekly they do not have a good day but quite the opposite.

 

Forget the phones. Tomorrow Apple should talk about winning the music war.

Apple's iPhone event is mere hours away, and it may end up being anti-climactic judging by the number of rumors running the gamut from water proof (a move that if true, puts Apple in the

Adland: 
 

The Mirror Foundation - The Missing Look-alike - helping find missing people (2016)

The Mirror Foundation - The Missing Look-alike - helping find missing people (2016)

This is very very clever. The "Missing Look-alike" campaign (คนหายหน้าเหมือน in Thai) is firmly rooted in science.

 

Kenzo world "the new fragrance" (2016) 3:48 (USA)

Kenzo world "the new fragrance" (2016) 3:48 (USA)

In this Spike Jonze ad for Kenzo, Margaret Qualley breaks away from pretending to laugh at banquet jokes and her so-called role in society to dance by herself through a building, all to an original soundtrack created by Spike's brother, Sam Spiegel.

 

Heal Every Life Possible "We're not gonna take it" (2016) 4:25 (USA)

Heal Every Life Possible "We're not gonna take it" (2016) 4:25 (USA)

You may think of Dee Snider and Twisted Sister as being nothing more than an 80's hair metal band, but when you hear the reworking of this song it will change your mind.

 

Scotiabank "Hockey Dreams" (2016) 1:00 (Canada)

Scotiabank "Hockey Dreams" (2016) 1:00 (Canada)

Very moving tribute to the great hockey players and the kids who have been inspired by them for Scotia Bank's sponsorship of the World Cup of Hockey. Love the match cutting between kids and professionals in photographs.

 

Autotrader "Kick" (2016) :30 (USA)

Autotrader "Kick" (2016) :30 (USA)

Forget the pejorative "throw like a girl." This spot celebrates women and all their badassness in athleticism. I love this spot which features a girl who keeps shifting her power.

 

Mellow Mushroom - ED - (2016) :30 (USA)

Mellow Mushroom - ED - (2016) :30 (USA)

Like the other ads in this first national Mellow Mushroom campaign, this parodies pharma ads. ED ones, specifically - so the husband and wife can get it on when the mood comes on. Get their pizza on.

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