Adland's adnews


Online premiere of new Kate Moss ad

Unless you've been hiding out in the wilderness or under a rock, you've probably heard the news from September about Kate Moss.

Viral and buzz marketing experts DMC have just launched the online premiere of a new Virgin Mobile UK TV ad starring supermodel Kate Moss promoting their new Pay Monthly Contract service.

The ad shows Kate back on form 'winning a contract' after her recent rehab. It was created by Rainey Kelly Campbell Roalfe/Y&R and, apart from its online release, it will appear only on UK TV from Christmas Eve till New Year's Eve.

Read more, you know you want to...


Maytag man to lose apprentice

Maytag's repairman will find himself all alone next year.

The company said the repairman’s apprentice, who was added to its advertising in 2001, will no longer appear in ads next year.

Sedgwick Rd. XMas film

Sedgwick Rd. has created a video greeting for the holidays. They inform us "at their site, you'll find a "case study" on how Sedgwick Rd. is making this the greatest Christmas ever."


IPA's Christmas Card

The IPA has sent out their christmas greetings today. Created by OgilvyOne, the aim of Dance Mat Santa is to get him grooving in order to get points. You can also get your whole agency to play and take on the rest of the ad world.


The Official AdLand Advertising Tutorial- Part 4: Holiday Ads

While sugar plum fairies dance in your head (or is that just a hangover from all the holiay parties this time of year?) we've been working on the next installment of the Official AdLand Advertising Tutorial. So far we've covered radio, viral, and art direction. This time around we've decided to take the Tutorial for a topical spin. 'Tis the season to create helpful and unhelpful advice on how to advertise during the holidays.

The Official AdLand Advertising Tutorial: Part 4: Holiday Ads

Professors: Brent Hahn, John Backman, Åsk Dabitch Wäppling, Jane Goldman, Clayton T. Claymore, and Alex Stone (in no particular order.)


The bestest and mostest - here comes the AdLand roundup!

Oh yes, it's the season for lists, lists and yet more lists. Our roundup tends to get longer every year....and since we hate to break a tradition we've promptly lost our red editing pen. To chop it up into smaller, easier digestible parts, I'll start with our adland-centric bestest and mostest title-winners. Read more, you might be mentioned.