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U Supermarket "La Vie en Rose" (2016) 1:07 (France)

U Supermarket  "La Vie en Rose" (2016) 1:07 (France)

Screaming babies sing "La Vie En Rose." It is so well shot, and so fun. And I love the message, too: For happier generation tomorrow, let's shop responsibly today.

 

Cdiscount "19%" (2016) :50 (France)

Cdiscount "19%" (2016) :50 (France)

In France, women earn 19% less than men according to INSEE, The National French Institute of Statistics and Economics. For International Women's Day, Cdiscount, France's number one e-commerce site, decided to do something about it.

 

Duvel "90 days" (2016) 1:15 (Belgium)

Duvel "90 days" (2016) 1:15 (Belgium)

Belgium's finest beer is made, and aged, with a little bit of quirk and a whole lot of rock. In this spot, Jan Paternoster - the front man of Black Box Revelation - and singer-songwriter Daan play in the Duvel cellars.

 

Dove Fruit and Nut "Pleasure" (2016) 1:00 (USA)

Dove Fruit and Nut "Pleasure" (2016) 1:00 (USA)

Dove gets all abstract and sensual in this spot for its Fruit and Nut flavors. We see a woman walking in a desert and then submerged in a pool of water, while chocolatey rivers ooze forth. Then she's on a beach. And then all of a sudden fruit starts uh, smashing.

 

Cole Haan shows us The Art of Elegant Innovation

To introduce its Spring 16 line, Cole Haan uses five l New York City Ballet dancers to celebrate fashion, art, culture and architecture with the World Trade Center Oculus. Cole Haan has earned the distinction of being the very first campaign shot at that location.

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Wyndham rewards "Have points will travel" (2016) 1:30 (USA)

Wyndham rewards "Have points will travel" (2016) 1:30 (USA)

Dean and Traci who are a quirky couple, are dropped in a mystery location with the task of reaching their final destination using 1 million Wyndham Rewards points as their only currency. It's kind of like the Amazing Race but for a hotel chain.

 

Elemental - The Brief - (2016) 1:24 (Canada)

Elemental - The Brief - (2016) 1:24 (Canada)

Content marketing seems to be the latest and smartest version of product placement.

 

Playstation "Samir Ait Said" (2016) :50 (France)

Playstation "Samir Ait Said" (2016) :50 (France)

#GameisNeverOver till you get it right. Just ask gymnast Samir Ait Said, who declares like a mantra, over and over again je suis un gif, repeating the moves, and screwing up the dismount until he finally gets it right.

 

Playstation " Souleymane Cisshoko" (2016):50 (France)

Playstation " Souleymane Cisshoko" (2016):50 (France)

For Playstation, #TheGameIsNeverOver. Not just for gamers, but for athletes of all kinds. Playstation signed a three-year partnership with the prestigious French sports institute: INSEP. In this spot, boxer Souleymane Cisshoko declares himself to a be a gif.

 

Playstation Romain Imadouchene (2016) :40 (France)

Playstation Romain Imadouchene (2016) :40 (France)

Playstation isn't just about sitting down and playing video games. They are involved with play of all kinds. In fact, they just signed a 3-year partnership with the prestigious French sports institute: INSEP.

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