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Arcade Edit proves pigs can fly - or at least open bi-coastal.

Arcade Edit has spread its wings and officially opened a New York office. Since Arcade Edit's launch in Los Angeles in 2008 they have been working with clients on the East Coast, but now they are officially bi-coastal. The new NYC shop is led by Executive Producer/Partner Sila Soyer and Editor/Partner Jeff Ferruzzo.

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The wrong way to gain exposure in advertising

It's tough these days, what with all the competition on the internet, to really get your work noticed.

While there's always someone out there trying to convince you to work for free in order to gain exposure, thankfully not everyone falls for that con.

Take the sci-fi artist Travis Wright who found himself on the receiving end of this pitch, by an ACD at Grey NY named Roy Torres.

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Context: the tool that will buy you more sleep dropping ads into context for you.

Art directors, designers, creatives rejoice. Context is here and it'll instantly drop your fantastic ad into context. You'll get more sleep! You'll have time for lunch! Students portfolios will instantly look more professional! You can respond to a whim-request to "see it in context" by the click of a button. You'll start Tumblr-blogs of all the funny ideas you had that never would be approved by any client and they'll go viral all over the world as if they were real.

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US Antitrust green lights the Publicis Omnicom merger

It's happening, people, for reals. Publicis, Omnicom merger gets U.S. antitrust green light. There are no objections from U.S. antitrust authorities for their proposed merger which would make the worlds second largest agency group merge with the world's third largest agency group, and with that becoming the worlds 1st largest agency group leaving WPP in the dust.

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The Recording Industry: fiddling while Rome burns.

In a few short days, we’ll see the first annual Youtube Music Awards with Katy Perry, Lady Gaga, Eminem, and more. Jason Schwartzman and Reggie Watts are hosting and Spike Jonze is directing.

Jonze is quoted in a Rolling Stone interview as saying: “This is not a red carpet, fancy, pre-packaged, pre-produced thing. I like the idea of making it about music and videos as opposed to everybody getting dressed up."

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World's first banner ad still performs really well.

Remember the AT&T "You will" campaign? The one that had the worlds first banner ad with it? We celebrated its tenth birthday, almost ten years ago here (gasp!) and with any luck we'll be cheering in Jolt Cola next year for the 20th too. The first site to run that ad was Hotwired, and the campaign began on October 24, 1994, when the internet as we know it was still in diapers. Dan Barker decided to test how this ad performs today, so he ran it again.

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Who's the better Butter Mayor?

Seattle's having a mayor race coming up, between challenger Senator Ed Murray, and incumbent Mike McGinn.
Apparently no one is taking it too seriously, because dairy company Darigold has carved both candidates' likeness into butter, for the people to decide who is the better butter mayor. This little scheme was cooked up with the help of Wexley School For Girls.

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ACNE Signs Shayan Amir-Hosseini as Senior Digital Producer

ACNE is pleased to announce the addition of Shayan Amir-Hosseini as Senior Digital Producer. He brings nearly six years of agency experience to the production studio, having worked with a wide range of top tier brands over nearly five years with Saatchi & Saatchi LA, as well as during a previous stretch with Campbell-Ewald.

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