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U.S. Customs and Border Protection $1 million ad campaign to warn against immigrant smugglers

There's been a recent surge of unaccompanied children crossing the border into the United States without visas with the intention of immigrating. 226 immigrants have died crossing the border since October and as recently as last week a body of an eleven year old boy was found in rural south Texas near the border. More than 52,000 unaccompanied children have been detained during the same period after entering the U.S. illegally, mostly in South Texas. In an effort to warn the parents of these children of the dangers they face the U.S.

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Makemove - the creative matchmaking app based on your geolocation

Makemove is a creative & digital peoples "dating app" , if you will, where you can find people with ideas or skillsets, near you. Like Tinder meets Linkedin. Like 4square meets portfolio sites! Like Grindr and ... Oh no it's not like Grindr at all.

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Ashley Madison uses Hilary Clinton for their "discreet dating" billboard

Ashley Madison is a dating service, aiming to "spice up" peoples married life with discreet affairs. Using Hillary Clinton, whose husband famously had affairs (and was accused of raping nearly half a dozen women) as their poster child may be tasteless, but it's getting attention. "Harder Choices... Lead to Ashley Madison.com." reads the headline, giving a nod to Hillary Clinton's book "Hard Choices". The sketch of Hillary is meant to attract women, who may not come around so easily to the idea of having an affair (via a dating site) than men would.

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25 minutes. That's how long KLM's Mexico tweet lasted.

On twitter KLM celebrated the Netherlands win against Mexico in the world cup with a snarky "Adios Amigos!". Since the simple icon depicting a Mexican on the Airline Departure sign has a moustache, scarf & sombrero symbol on it, I quickly predicted that was going to bit them in the ass, all the while Digiday, Buzzfeed and I'm sure countless advertising and marketing professionals ran off to post on Linkedin about how bad this idea was.

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Facebook experiments with "emotion contagion" in social media. Which emotion triggers buying?

In this paper, facebook scientists reveal some of what they've learned while experimenting with "emotion contagion", a well known phenomena where positive or negative emotions are transferred to people that come in contact with the positive, or negative, person. At Facebook they tested this in the realm of social media, by messing with peoples feeds.

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YOLO is the first brand to use YO.

Well that didn't take long. YO, the new app which allows users to send one word - YO!
to their friends, now has its first ad concept. Israeli gift shop YOLO will award a free gift to each user that sends and receives a YO back, by presenting it in any of their shops. YOLO, by the way, just launched this May. It features pop merchandise and school accessories, so the kids will no doubt be using YO to get some free swag from YOLO.

Client: YOLO
The concept is by OPEN + twentythree.

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Virgin pats Tesla on the back for...what, exactly?

In a recent post on Virgin's blog, Celebrated CEO Richard Branson celebrates Tesla head Elon Musk for freezing "their patent portfolio to help accelerate sustainable transport."

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