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Online pirating: sponsored by many brands, and now, one government.

Two bits of news today in the world of online piracy.

On the unsurprising note, our friends at the Trichordist point out over 50 major big brands are supporting movie and music piracy.

What we find frustrating is that the major content companies and corporations must have existing relationships with these brands as the content and media distribution companies own the television networks (at the very least) that these brands are dependent upon for the mass scale and mainstream promotion of their products and services.

Adland: 
 

Go Make Babies for WBEZ

WBEZ 91.5 Chicago and Energy BBDO's digital partner Xi, (formerly Proximity) want you to hook up and go make babies. Right now. Okay not right now, but after you head over to Facebook and take their compatibility test, otherwise known as Go Make Babies. .

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Linda McCartney Foods reminds us to Love Linda.

For the first time in 15 years Linda McCartney Foods has released an ad. It is beautifully psychedelic but not in a retro way. Hand drawn and 2D water color. It features Paul McCartney's "Heart Of The Country" from his excellent 1971 album Ram, with narration by Elvis Costello.

Adland: 
 

LCBO: The Configurator

Cossette launches Gentleman’s League Configurator for the Liquor Control Board of Ontario. (LCBO)

This microsite slash experiential website slash steampunk hangout helps men plan parties in a gentlemanly fashion. Because men are totally known for planning. And being gentlemen. Especially when getting blitzed.

When you go to the site, you can choose your booze and the configurator will make suggestions on what the ideal cocktail to make would be, as well as what food to eat with it, and a worthy occasion to celebrate. Then you can create a custom invite etc. and boy does that seem like a lot of work to get blotto.

Adland: 
 

Helsingin Sanomat: Skateboards for Kids

Finnish wonderkids Agency 358 and the largest Scandinavian newspaper Helsingin Sanomat are sponsoring a skate school in Helsinki's Kontula skatepark every Saturday. The kids who sign up get a sweet deck sponsored by the newspaper. It's made up of skateboard-themed headlines that came from the paper. Ripped from the headlines as it were. Pretty cool.

Credits:

Client: Helsingin Sanomat & Skateboard union of Finland
Agency: 358 Helsinki
Creative director: Ale Lauraéus
Designers / AD: Leo Karhunen, Ville Kovanen
copy: Ville Kovanen, Ale Lauraéus, Leo Karhunen
Client team director: Maria Falcken
Agency producer: Peggy Petrell

Adland: 
 

Badlander: Kia vs. Chevy

In 2010, David & Goliath made a cute spot for Kia that aired during the Super Bowl called "Joyride Dream". Oversized stuffed animals, including "Sock Monkey", Muno, Mr. X, the Teddy and a vintage robot, do wild jet ski stunts, go bowling, ride a mechanical bull and more. And in the end, we see them in their real form, sitting on the back seat of a car. The ECD, Colin Jeffery told us (way back when): "Inspiration can come from anywhere. Many of the people involved with this project are young parents—we found the idea, and our cast of characters sitting in the back of our cars.

Badland: 
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Updated Spoiler Alert: Super Bowl XLVII commercial lineup for next Sunday

We’re one week away from The Big Game. We’ve got the teams who will be playing (49ers vs. Ravens, for those of you who don’t follow). And, we’ve got a lot more info on the spots that will be airing and when. This year is no different than any other with a long list of celebrities such as The Rock, PSY, The Flaming Lips, babies, supermodels, and more. So let's get on to the most complete spoiler alert on the web.

*Updated 1/28 with VW and Hyundai Sonata Turbo ads
*Updated 1/31 with Mercedes, Hyundai "Team", Kia Sorento "Space Babies", Hyundai "Epic Play Date", Taco Bell "Viva Young", and Axe "Lifeguard" ads
*Updated 2/1 with Samsung preview ad.

PREGAME:
Hyundai will air “Epic Play Date”, a :60 just prior to kickoff. The ad shows a family outing of skateboarding kids, dads doing donuts in the mud, family being chased by security guards, a biker gang and an ostrich. An original song by The Flaming Lips is the soundtrack and the band is featured throughout the ad.
Agency: Innocean

Watch it now:

Hyundai - Genesis :30 called “Excited” shows the car going around a racetrack with sportscaster Gus Johnson.
Watch it now:

 

ADC Awards entries deadline has been extended!

...for advertising, anyway.

You now have until Feb 1st to get it together and enter the 92nd annual Art Directors Club Awards. This is your chance to be judged by some true icons in the business like TBWA/Chiat/Day's Tito Melega and Leo Burnett's Susan Credle, If the potential accolades from these guys are not enough to motivate you, consider the fact that for the first time the ADC awards will be held in Miami instead of its native New York.
So while half the country will still be a frozen tundra in April, you could be sunning your arse and sipping mojitos instead.

Get cracking!

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