6 students from Design Products, Industrial Design Engineering and Interaction Design at the Royal College of Art have designed a landscape of concept furniture derived from the statue-like forms of people sitting, standing or leaning against walls engaged in playing the PlayStation Portable (PSP). The furniture is designed for use specifically when playing the PSP, and can be tried out during the exhibition.
Google's media ambitions have been causing quite a stir lately... for example, this article in the NYTimes: Google Wants to Dominate Madison Avenue, Too talks about how google is thinking about ways to apply their search ad formulas to other media formats.
But so far, most of what Google has played with is similar to search ads in a lack of creativity...
Branding and advertising firm smashLAB launches an eyebrow-raising self promotional ad campaign featuring the less-glamorous byproducts of being a creative.
Initial reactions to ads have been strong - particularly to the one in the series titled "Toilet". The ad has raised a stink with some, with one respondent saying, "[It’s] gross. In a really disgusting way." But it also managed to hit some fans, with another respondent saying, "The **** is my fave. Masterful."
Overall, the feedback has been positive, with shades of concern. smashLAB feels it is just what the doctor ordered: a highly visible campaign that targets a very particular crowd and gets people talking.
Davis was shot twice in the back outside Club NV at Spring and Hudson Sts. in SoHo on Aug. 10, 2000. Davis, who later died from his wounds, tried to flee in a car, but lost control and killed an innocent bystander; Austrian [sic] filmmaker Jhoan [sic] Camitz.
It's been five years since we posted "Johan Camitz died yesterday, hit by a car after a shootout", telling the bizarre tale of the shootout which killed a driver of a Range Rover, which then ran over Johan.
With the UK general election less than a week away there's a election special at Creative Club, with a select bunch of political ads. Remember the 1996 "New Labour New Danger"? Brilliant visually then and some who are disappointed in Blair after the Iraq-lies may say, pretty spot on as well. Take a trip down political poster memory lane at the creative club where you can see all other political party ads or indeed any current advertising campaigns if you're a member.
A magazine dedicated to non-traditional advertising (an expression I always hated by the way) is set to launch this spring, it's called Other advertising. Adweek Magazines and editorial director/founder Adam Remson figured this is a good time to launch a monthly dedicated to all the Other Advertising - geddit? ;)
Body Billboards are quickly becoming a novel way for advertisers to get their business or website noticed. Renting body parts in exchange for advertising dollars is the hot new trend in marketing, promotion, and advertising.
BodyBillboardz.com is an online community that brings together corporation sponsors and those willing to get 'branded' and be human ad space.This new form of advertising is gaining alot of notice and press from major television, internet and newspapers. Starting in the United States and quickly catching on in the UK and Germany, people are willing to lease their body parts such as foreheads, cleavage, pets, and even pregnant bellies in exchange for lucrative advertising dollars.
Hear George Lois, ad legend and founder of Lois USA, share classic stories from his career with Bill Bernbach of Doyle Dane Bernbach (DDB) and his 40 years as a free spirit in the ad industry. If you're lucky he might even tell about that time he threatened to jump out of a window for an Matzo ad. As advertising’s self-styled street fighter, George Lois gained fame and major awards with bold, clean Doyle Dane Bernbach, Papert Koenig Lois and Lois Holland Callaway work between 1958 and 1978. He also became the youngest inductee into the Art Directors Hall of Fame. Lois' ads for Wolfschmidt vodka, Xerox, Allerest, MTV, Maypo, Wheatena, Edwards & Hanly and his Esquire covers reflected his "loosey-goosey" style and exemplified his idiosyncratic "stun 'em and cause outrage" philosophy.
Henry Wolf, the graphic designer and photographer who worked as art director of Esquire, Harper's Bazaar and Show magazines in the 1950's and 60's, died on Monday at his apartment in Manhattan
PDN online has a great article detailing Henry's many highlights and changes in his career.
In 1965 he went to work for McCann Erikson, art directing such accounts as Alka Seltzer, Buick, Gillette and Coca-Cola. He joined ad executive Jane Trahey to form Trahey/Wolf, with Wolf as the vice president and creative director. For the next five years he worked on ads for Blackgama Mink, Charles of the Ritz, Elizabeth Arden, Union Carbide and others.
Hear Ellis Booker, editor of BtoB Magazine, and Sarah Fay, president of Isobar U.S., discuss the latest integrated Internet marketing news and trends. Ellis discusses targeting online customers via lifecycle management and the emphasis on expanding into small and midsize business markets domestically and the Asia/Pacific region overseas. A frequent speaker and panelist, Ellis also manages the editorial side of BtoB’s multi-city NetMarketing Breakfast series. Prior to BtoB, he was editor-at-large at CMP’s Internet Week where he covered Java, XML, and IT development strategy.
Hear Chuck Martin, best-selling author of the upcoming book “Coffee at Luna’s: A Business Fable”, explain the three myths of American business and how technology is changing the workplace. “Coffee at Luna’s” is a fable, but based on Chuck’s research over the past 2 years on the keys to success and happiness in business with more than 25 senior executives and managers offering input and validation.
Hear Michael McLaughlin, co-author of “Guerrilla Marketing for Consultants”, explain why consultants should always offer a guarantee for their work, how to overcome for client skepticism and his seven rules of engagement. Michael is also a principal with Deloitte Consulting LLP where he has over 20 years experience with clients in businesses of every size, from start-ups to some of the world’s highest-profile companies.
Goodbye Soda. Hello Bottled Water?
Hear Mary Bennett, executive vice president of the national marketing division at Radio Advertising Bureau (RAB), examine the relationship between advertisers and agencies and what creatives are doing to get through the clutter. Mary also discusses RAB’s Radio Ad Effectiveness Lab study that measures consumer reactions to radio, TV and newspaper advertising and how radio has a more emotional and personal one-on-one affect.
There is a new e-book in town, this one covers RSS in depth from a publishers/marketeers point of view, and you can pick it up over at MarketingStudies.net right now.
The book, Unleash the power, covers all aspects of RSS, how to make your feed, RSS vs Mailinglists, how to promote it, how to use it. The author Rok Hrastnik has picked the brains of 30 odd people, marketers, publishers, RSS developers, consultants, yours truly included, so that you don't have to.
Hear Kevin Barry, vice president of advertising sales and services at Cabletelevision Advertising Bureau (CAB), talk about how the viewers are in control with hundreds of channels, DVRs and Video On Demand. Kevin also discusses how a ratings parity between ad-supported cable and commercial broadcast television has created a one TV world. As vice president, Kevin oversees the efforts of assisting CAB members in maximizing advertising revenue.
Hear Jeff Jarvis, president of Advance.net and BuzzMachine blogger, talk about the change in the media marketplace to citizen’s media and his own investigation into the FCC’s crackdown on indecency. Jeff also discusses the future of digital media and what media companies and marketers must do to make this shift. As president and creative director at Advance.net, Jeff oversees the Internet operations for Advance Publications, which includes Vanity Fair, Glamour, Vogue and CondéNet. He is a former television critic for TV Guide and People.
Whatever happened to customer service?
A Special Year in Review Show from Advertising and TV Experts, Scott Donaton and Alex Ben Block!
Hear Scott Donaton, editor of Advertising Age Magazine, explain how there’s been a death in mass marketing and how product placement has been an important marketing component this year. Scott oversees the editorial strategy and operations of the weekly publication, Advertising Age, and AdAge.com. He also founded and manages the editorial direction of Advertising Age’s Madison & Vine initiative as well as writing the book, “Madison & Vine,” which discusses changes in the traditional business model where the consumer has the power over the product.
BlogFonk: If you'd be given the chance to do something over again, what would that be?
Godin: I wouldn't have gone skiing on January 2, 1976, when I wrecked both my shoulders. But there's not just one. I also would have made sure that the email campaign we did for AOL and American Express in 1997 wouldn't have been accidentally swapped with one for Arrid Xtra Dry deodorant.
Did I mention the one about wearing a white suit to school?
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