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2014 super bowl ads have a controversy winner as Scarlett drops Oxfam for Sodastream

Sodastream decided to run with the same SB tactic as last year, with their "Sorry, Coke and Pepsi" 'banned' super bowl ad controversy, and it was all going rather swimmingly until Oxfam suddenly entered the picture. You see, having Scarlett Johansson do her best Sofia Vergara/ Pepsi "drop my robe" impression wasn't the only reason this ad went viral.

 

Super Bowl 2014 - Ad Spoiler Alert

Super Bowl XLVIII is days away, and we've got the Super Bowl Ad Spoiler Alert ready for your viewing pleasure. We'll update it (as usual) as we get closer with air times and any other info as it becomes available.

***SPOILER ALERT*** - UPDATED 1/31 - Updated 1/29

There's not a lot of big surprises (that we know of) in the line up for the ad bonanza this year. It's your usual suspects with a mix of animals, celebrities and explosions. But, then again, we still have some advertisers that haven't shared or even hinted at what we'll see, so you never know.

Read on my ad friends.

 

DDB Oslo uses Snapchat to hire you. Or just take your ideas.

Hey, wanna be a superstar junior at DDB Oslo? Your chance at glory only takes ten seconds, thanks to something called The Snapchat Pitch. Simply connect with DDB Oslo on Snapchat and present your big idea in ten seconds or less. If DDB Oslo chooses you, they will fly you to Oslo and put you up in a hotel for an interview, as they are seeking a junior creative team!

DDB will look at every single entry. Yeah I should hope so. They're ten seconds long. Even if they get a hundred entries it would take less than twenty minutes.

Adland: 
 

Fattal Hotels uses instagram Direct to give you perks

Fattal Hotels, Israel's leading hotel chain, are the first to jump on Instagram's new service, Instagram Direct, which allows users to share private photos with others.
The premise is simple: Stay at a Fattal hotel and share a photo of the hotel, and the hotel will send you a private photo. Share that photo with the hotel staff and you'll get perks, like a free massage. You also get entered in a chance to win a vacation.

Nice idea that makes use of ingrained behavior.

Adland: 
 

Saddleback Leather shows pirates how to counterfeit their bag.

Love this. Dave Munson, CEO of Saddleback Leather, waves a giant conceptual middle finger at the people ripping off his bags, by showing them the best way to copy his bags using lesser grade materials. In the process, he positions Saddleback as being the premium bag, and the cheapo reproductions as being just that.

Even more than that, he paints an accurate portrait of those counterfeiters: smarmy, unethical, and employing child labor.

Adland: 
 

Marijuana Marketing. Or as I call it: Marketing.

In a CNBC article entitled "Companies woo the weed crowd with artful, edgy ads" is trying to make this huge connection between the legalization of marijuana in Washington and Colorado, and a spate of ads featuring stoner humor, and "code words." Such ads and phrases like one above as well as from the Carl's Junior campaign seem to be a growing trend, the article points out. To which I say: No shit, Sherlock.

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