Markee the Sad

Twitter shows off expanded tweets with Chris Brown, people tweetprotest.

dabitch's picture
Posted by dabitch on 18. June 2012 - 5:38

Careful with how you announce new features Twitter. When Twitter announced "experience more with expanded tweets they show two examples, photos from inside the WWE ring and the BET awards.. where Chris Brown is holding the mike. PCMAG ran with the headline "Twitter Uses Chris Brown to Tout Expanded Tweets" and now people are retweeting protests against this. Chris Browns fans might have forgiven him for beating the sh*t out of Rihanna on the way to the Grammy's, but the world hasn't.

California Lottery: Lady Luck revamped

kidsleepy's picture
Posted by kidsleepy on 17. June 2012 - 5:38

Back in April, David & Goliath and The California Lottery dropped a new campaign called "Luck Has A New Look." Lady Luck seemed a bit like a cross between cat woman and Noreen Evans chimed in, saying "It is inappropriate for any entity, especially a state-funded Commission, to promote its products through the use of violence."

Help Stephen Control @Sweden - Tweet #artificialSwedener

dabitch's picture
Posted by dabitch on 13. June 2012 - 10:41

"How should countries use twitter? Same as everyone else - when they're drunk". Stephen Colbert from the Colbert Report spoke about @Sweden last night. Yes, as in the "Visit Sweden" government sponsored tourism twitter account - also known as the gift that keeps on giving, finally toppling Karen26 the fake single Danish mom seeking the father from her throne of worlds most embarrassing tourism ad ideas.

Sweden - the worlds most democratic twitter account dissolves into pure anarchy.

dabitch's picture
Posted by dabitch on 12. June 2012 - 20:47

WELCOME TO SWEDEN where we don't have a bikini team that randomly skydives into your fishing trips with cases of beer, where we don't drive yellow and blue scooters singing about amazing diets. In advertising "Swedish" is pretty much a mishmash of all germanic countries, including of course Switzerland. Even the Italian speaking parts. They sound so alike! We all have chocolate, skiing and cable cars, right?

Labatt threatens to sue Montreal Gazette over Magnotta Labatt Blue Beer pic - spawns hashtag twitterlanche

dabitch's picture
Posted by dabitch on 5. June 2012 - 20:57

Over at Labatt someone in legal threatened to sue the Montreal Gazette over a photo they used where the kitty-killer and (alleged but probably hell yeah) corpse-defiling cannibal Magnotta enjoys a Labatts Blue in the picture.

H&M's posters with over-tanned Isabeli Fontana gets adbusted in Hamburg.

dabitch's picture
Posted by dabitch on 18. May 2012 - 16:05

H&M's latest sumer bikini campaign with an übertanned Isabeli Fontana has been heavily criticized for promoting an unhealthy obsession with tanning. Even though it's obvious by looking at the entire saturated image and Isabeli Fontana's dark tan that a filter was involved in creating this look.

So a street artist in Hamburg decided to remind everyone who look at the posters that this is the case, and the photoshop tool map has been tacked on to the 48-sheet H&M posters. Witty. We get it. She be photoshopped.

Introducing Wired design - where your million dollar idea gets you zip, nada, nuthin

dabitch's picture
Posted by dabitch on 20. April 2012 - 5:36

Wired are in hot water after coming up with the "Wired Design" idea, the comments get straight to the meat of the matter: Wired says in the TOS they own it all and you get zip.

"Fuck the diet!" ~Unilever

dabitch's picture
Posted by dabitch on 11. April 2012 - 15:13

Finally Unilever says what most people think: "Fuck the Diet". Of course they can't be brandishing the F-word in the US, but in Germany, this is totally kosher. Or so they thought dum dum dum! But the punters aren't having any of it and writing angry posts on the FB-wall of DuDarfst:

Are there not enough smart people in the team who could find a better expression of emotion than FUCK the Diet?! The German language has so much to offer! This route is not brave, this approach possible in the bottom of the level! And it's still the will of the people contributing to want to lose weight. Dieting or not. Errors have to be there to be made. I hope that you find a better slogan to appeal to buyers.

Coke's protection of the polar bears with WWF, a tiny drop of money donated a big chunk to advertising it

dabitch's picture
Posted by dabitch on 10. April 2012 - 15:28

"The more you text the more you can protect" says the polarbears.thecoca-colacompany.com page and directs me to check out Artic World. What is this campaign?

The red light district "Stop Traffik" stunt wasn't done in the red light district.

dabitch's picture
Posted by dabitch on 10. April 2012 - 11:54
The Westerstraat in the Jordan is not Oudezijds Achterburgwal in the red light d

Is a good idea still a good idea when it falls in the woods and nobody can hear it scream? When I applauded the Stop Traffik case study I had fallen for the story it tells in the opening shot. That shot shows the Moulin Rouge on the Oudezijds Achterburgwal in the red light district Amsterdam and the canal.

Actress in Stricklyviral skit sues Belvedere vodka for using her image in that "rape ad"

dabitch's picture
Posted by dabitch on 2. April 2012 - 16:10

Tom from work that matters said "you called it" when he shared this news with me. The only thing I called was that the "Rape ad" was actually nicked from from Strickly viral's "awkward moments" skit.

The Geeklist demo on how to destroy a budding startup brand image in just a few tweets.

dabitch's picture
Posted by dabitch on 31. March 2012 - 12:03

Earlier this week Belvedere proved that everything a Brand says in social media is an ad in the eyes of a consumer, and in a related story everything founders of a new hot startup says represents their brand in social media. The Guardian's tech editor Charles Arthur storified the exchange that still has discussions and threads going - "OH HAI SEXISM". Cliff notes: Shanley Kane, a lady in tech was using her personal twitter account to talk to the founders of Geeklist, on their personal twitter accounts, about a little video she found "fucking gross", where Geeklists logo was prominently displayed.

How to piss off your target market

kidsleepy's picture
Posted by kidsleepy on 30. March 2012 - 18:44

Nolafemmes, a New Orleans blog, is mad as hell and isn't going to take it anymore.

In today's epically titled post "Historic French Quarter and Faubourg Tremé defaced with graffiti advertising Coca-Cola products," the blogger takes issue with Coca-Cola's egregious graffiti stencil messaging. She goes as far as to write the mayor of New Orleans to complain about it, even citing laws against this type of behavior.

The ads were designed to coincide with The NCAA Final Four. The messaging is for Coke Zero and Powerade. They were placed in high traffic areas, natch.

The Coke Zero message, though not very legible on the blog, looks like it has some tie-in to some offer or something, if one texts the word "Hoops" to a number, something happens.

As Belvedere Vodka just proved: everything a brand says in social media is an ad in the eyes of the consumer

dabitch's picture
Posted by dabitch on 26. March 2012 - 9:33

The above screenshot depicts an image posted to the Belvedere Vodka facebook page. With Facebook's new confusing extra pages, anything posted public with Belvedere Vodka in the text ends up on a page of it's own making it even harder for a brand to put out the fire.

QR code campaign...... on Ipad

dabitch's picture
Posted by dabitch on 12. March 2012 - 18:48

Here's a QR code in ad withe the line "Sharpen up" that displays anything but sharp thinking.

Someone forgot to think about this, didn't they?

They're displaying the QR code in an ad, on a device that can photograph and scan QR codes... provided they QR code is not displayed on the actual device...

Yeah. Thanks Ashadi Hopper a.k.a @ashadihopper for spotting it and letting us use the photo.

Bad automatic banner ad placement of the day.

dabitch's picture
Posted by dabitch on 2. February 2012 - 9:56

Those clever little algorithms designed to pick up on words in articles and match a decent ad with it often backfire. The worst example is probably when Mercedes banner ads kept appearing around articles about princess Dianas death. It's been over a decade since and despite unlimited tweaking, these things still happen. In this article in a Norwegian newspaper the headline reads: "Steira is too thin to ski", as this athlete weighs less than the weight required to compete in Ryblinsk.

Underneath there's a banner announcing how to lose weight fast. Oops. Watch the bad banner in action here.

Mini super bowl ad - saved by the tail?

dabitch's picture
Posted by dabitch on 31. January 2012 - 13:45

The typical adventurous Mini drivers are at it again, this time they have somehow gotten themselves into a bit of a jam, leaning off the edge of a drawbridge in Istanbul about to tip over to the wrong side and into the watery grave below. No worries, toss anything useless out, including the jam-packed wallet, and perhaps the weight distribution will shift enough to lean the car back? Nope. Then, perhaps lowering the tail lift will "improve the downforce" enough to save them? Geeks, put your calculators away and just run with this idea for a minute, will it? Nope. The Mini Roadster has front wheel drive, they're doomed anyway. Ka-pow! Concept fail!

Parents recoil at "syringe" promotion for Hell Pizza

dabitch's picture
Posted by dabitch on 30. January 2012 - 10:15

No strangers to courting controversy, as you may recall Hell Pizza did the famous George W Bush posters that stated "Even Hell has standards", these billboards attracted worldwide attention as even Spiegel Online published the news (kindly asking to use our images for their article).

Then when Osama Bin Laden was killed, Hell Pizza ran a timely ad in the Herald with the line "Come in, Osama, we’ve been expecting you".

Now they're giving away free syringes as a prize. Except of course they're not syringes, they're pens and wouldn't hurt anyone unless that whole mightier than the sword thing is to be taken literally. The syringe-pens carry the line: "Hell, creating addicts since 1996". Stuff.co.nz reports that parents were shocked by the realistic blood-filled syringe-pen prize.

H&M does an Urban Outfitters - grovels on twitter after caught infringing designers copyright

dabitch's picture
Posted by dabitch on 25. January 2012 - 10:41

Looks like H&M got caught with their hand in the cookie-jar, selling items that seem a tad too inspired by another graphic artists work. Doing an Urban Outfitters if you will, when their necklace-copy-cat was found it became a trending topic, even if one wasn't sure of who did it first...

Santorum acronym fail: Just launched "CUM"

dabitch's picture
Posted by dabitch on 22. January 2012 - 10:54

Poor Rick Santorum, first he's hounded so long on the internet by Dan Savage that his name has become synonymous with a dirty sex acts side-effects when you google it.. And now he's launched Conservatives Unite Moneybomb.. ie: CUM

Clearly, nobody who works for him ever thought of what the acronym spelled. Or did they and are just after the side-effect of extra eyeballs looking at the page garnered when the entire internet passes a link around and laughs? They might actually have learned something from Dan Savages campaign. Please tell me this is the case, I refuse to believe people are this stupid.

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