Last week, I grabbed a bottle of Glaceau's flavored vitaminwater. It wasn't until I was through with it, looking at the label, that I noticed the description blurb was all about rapper 50 Cent (a.k.a. Curtis Jackson). My first inclination was to call it product placement. I guess I had missed the news last October when 50 bought a share of the water company.
Update on the Minor Theft story, Nike apologizes for "The creation of a Tour Poster inspired by Minor Threats Record cover."
Nike points out that W+K and Odopod had nothing to do with it, instead the tour poster was "designed, executed and promoted by skateboarders for skateboarders."
R/GA, who grabbed home three cyber lions in Cannes last week are opening a new shop in London - if you are interested check out their site for jobs.
Meanwhile, they are gearing up for the next viral award with their new stunt for Verizon, The Adventures of Super Fast Max. Filmed in Keller, Texas it uses actual town residents as cast and crew while we follow Super Fast Max around. Like a Jack Handy of speed, he'll share his words of wisdom like "Some people say that trees can't be fast, but that's just a myth."
Those who aren't hiding their green hangover complexion under the deep red fast tan that comes from being yanked out of ones fluorescent office and exposed on a Rivera beach might want to hear some Cannes nightlife gossip, if your ears haven't fallen off from hearing too much already. This is the last of it, I promise.
Crispin Porter and Bogusky, have re-done the hilltop classic, the song that reached the top of the pops of the best ad-songs of all time, is now re-sung by G. Love in the new ad for Coke Zero called chilltop. (Flash site).
The lyrics are as bland as they can be: "I'd like to teach the world to chill, take time to stop and smile/I'd like to buy the world a Coke and chill with it a while." but we weren't expecting anything else.
No longer does your trouser snake need to go naked or unadorned! From tuxedos for those special occasions to superhero capes when a fair maiden needs rescuing, "Dickorations" will have your beef bayonet looking sharp!
Grand Prix for Radio Lions went to DDB Chicago for their extensive radio campaign of 11 ads. The campaign consists of "Mr. Cargo Pants Designer", "Mr. Pro Sports Heckler Guy", "Mr. Miniature Train Modeler", "Mr. Discount Airline Pilot Guy", "Mr. Gangsta Rapper Posse Member", "Mr. Tiny Dog CLothing Manufacturer", Mr. Bathroom Stall Dirty Joke Writer", "Mr. Hot Stock Tip Giver Outer", "Mr. Basketball Court Sweat Wiper Upper", "Mr. Over The Top Carb Counter", and "Mr. Giant Pet Snake Owner".
CDs: John Immesoete (Group CD)/Mark Gross
CWs: Bob Winter (CD)/Chris Roe (ACD)/Chuck Rachford (ACD)/ Pat Burke/Chris Carraway/Mark Gross/Bill Cimino (CD)
There was no Grand Prix winner for Titanium Lions. No specific metals given out for it either.