Fiat UK has teamed up with Jelly Belly to bring to life the first ever scented car to sit in line with Fiat’s popular 500 model.
Fiat is no stranger to teaming up with other designers and creative types, they released the Gucci 500 in 2012. And Fiat explored the world of scent when they created the Minty Fresh scratch 'n sniff ad 2014.
This is just 1 out of more than 3.500 Super Bowl ads from the worlds largest Super Bowl Commercial Archive at adland.tv.
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