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Starbucks wants to talk about race - #NewStarbucksDrinks hijacks conversation

Starbucks are running the above ads in the New York Times and USA Today, and are encouraging their baristas to discuss race with customers by writing "race together" on the starbucks cups. It began with a candid discussion about race at an all-hands meeting at the Starbucks Support Center,explains the release, where Howard Schultz voiced his concerns with employees/partners in the company’s Seattle headquarters and started a discussion about race in America.

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BUTCHER Welcomes Editor Nick Pezzillo to their Talented Team

Award-winning post production company BUTCHER is pleased to announce the addition of rising talent, Editor Nick Pezzillo, to their creative roster.

Previously at Foundation Content, Pezzillo joins BUTCHER with experience cutting innovative commercial projects for globally recognized brands including Microsoft, Audi, EA Sports, Nissan and Levis. A recent ground-breaking project for Microsoft Surface was awarded gold and silver Addys, as well as a national gold Addy.

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McDonald's asks Ex Cops to play SXSW for free. Ex Cops smack them down.

Ex Cops are a pretty awesome band. McDonald's asked them to play SXSW for free. You know. For the exposure. McDonalds. Who has made bazillions, by selling bazillions of food, and is sponsoring SXSW, doesn't have money to pay the band. My retort would have been, "If a global fast food company already knows who we are, we don't need the exposure."

Instead, they wrote this long reply:

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Dove #SpeakBeautiful is the ugliest form of patronising femvertising

I recently read an article that talked about how feminists should embrace the fact that brands are co-opting it in order to, well, sell stuff.

And broadly I agreed.

I’m a feminist and I also work in advertising, so it’s probably unsurprising that I’d be open to brands getting feminism onto more people’s radars, and hopefully recruiting a few more feminists, for the trade off of letting them sell some stuff in return.

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Rolex Awards for Enterprise/ Guardian - Where I Went Right (2015) (UK)

When I was a teenager I had no real idea what I wanted to do. Later on in life, I thought I wanted to be a fiction writer. And now, at almost thirty - well, I'm closer than ever to finding that right fit as an advertising creative. But thinking back to those fearful days when the future seemed open, bright and limitless and yet at the same time labyrinthine and confusing - these uplifting videos would have certainly had a positive effect.

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Angry Aussie activists slam Abbot with "HOPELESS" Obama style poster

Here's one for the spoof badland department, this large poster installed in the Sydney suburb of Chippendale was created by graphic designer Michael Agzarian under the political activist group Abbottsolutelynot.com. It spoofs Obama's famous "Hope" poster, but labels Abbott as "Hopeless". As the site says, "our poster depicts the grim situation Australia finds itself in with Tony Abbott as Prime Minister leading an equally inept and uncaring ministry.”

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Gawker (et al) Are Not Your Friends

When was the last time Gawker media did anything nice for you?

People tend to talk to gossip news media companies on the internet like they might have lost their virginity to them. They very well may have—an empty surf session around Jezebel while lying on the mattress or in the parking lot reading tweets from Gawker —but it's a one-way relationship. Your sister's face has never appeared on a Gawker website - unless she had her private iCloud nude images hacked - but Valleywag and Buzzfeed and motherfucking The Verge show up in the same streams as your loved ones.

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Adnear maps user location info by flying drones around San Fernando valley.

Adnear, the 'leading local intelligence company' from Singapore that gathers data so that you can geotarget your ad messages, has been experimenting data collecting with drones. Prior to this they collected data via trains, bikes and even just walking, and the data collected includes Wi-Fi and cell tower signals.

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