It's telling that the most valuable asset of Pets.com, the online pet supply store that folded in November 2000, was the attitude-laden sock puppet from its popular TV commercials. When last seen, the puppet was hawking a no-name credit company that bought the rights to it for just over $20,000.
Wow, that's a bargain.
How many lives does this friggin' puppet have anyway!? March 11, 2003
The return of the Pets.com sock puppet? June 19, 2002