I don't even.... I mean, Powerthirst was a viral skit, which later became a viral ad for a film, and now has been ripped as a real ad for mineral water? Seriously? Are our collective memories so short now that we don't remember 2007? Oh. It was the drugs. Sure. Blame the drugs.
The ASA calls the above campaign amateurish and we noted that the majority of clothing items featured in the ads were outer garments, and considered that the nature of the women’s poses meant that their breasts and buttocks were the focal points of the images rather than the products. We considered that the nudity was therefore gratuitous.
Just a note here, the Lego campaign from JvM that seems based on an internet meme/image isn't the first one from Lego to do that. It's not even the first from JvM and Lego.
Take the image above as and example. The Tank Lego ad is from "Making History" where tanks, the Brandenburg and the Ali knockout are depicted in lego. Kinda like historic moments in Lego and very much like this Tiananmen Square recreation.
Regarding the "Nike Free I would run to you" romantic saccarine overdose of an ad... Yes, It's been done before, and better too, because as I recall I didn't need an insulin shot after viewing the Japanese Cannes Gold Lion winning version of this running couple story. I did however need a bit of kleenex. Lets compare ads inside, shall we?
Via work that matters we find that WestJet flights now offer a kid-section, called Kargo Kids.
"As Canada's low-cost airline, we are constantly looking for innovative and fun ways to enhance the guest experience," continued Richard Bartrem. "The initial feedback on Kargo Kids has been quite positive and we're looking forward to the peace and quiet while we get families where they need to be"
Here it seems that once again internet research has paid off for a creative team. One of the oldest badlanders we have showed that Southwest airlines campaign used viral webfilms as their funny idea back in 2000, so researching on the web is pretty old-school. We saw the Lego = Minimalist Simpsons image at the design firm Tobias & Tobias blog in a post aptly named Pattern Recognition recently, and now we see it as an ad for lego from Jung von Matt.
No idea where the photograph comes from, nor when it was made, even Tineye.com doesn't know.
Soem have noted that the Invisible children's Kony 2012 posters look a lot like the Obama hope poster done by Shepard Fairey*. Yeah? Well, that's not all - their other poster with the elephant and donkey looks like they borrowed an illustration idea from the yellow D&AD pencil winning Jeep poster created by BBDO/Proximity Malaysia. Just saying.
Looks like the So Cal Clothing Store has "borrowed" the salvation army's WARdrobe Eagle design. Check Tilly's eagle tee here, looks pretty similar, doesn't it? So similar in fact, I'm putting this under dupliclaims. At least the salvation army has a reason for the war motif's in their wardrobe designs, it's all part of their global fight for social justice through art and apparel. On the Tilly's shirt I'm sure it's there just 'cuz "it looks cool".
This years ADDY's were according to the AAF "The best ever" with over 450 entries, over 400 attendees and a wonderful evening of celebrating the best work in Dallas.
Tonight during super bowl XLVI Bud Light ran and ad with a talented dog in, a dog that will fetch as son as you say "here we go". And not just anything either, noo, this dog will fetch beer. What a practical dog to have. Better than a walking fridge.
Thing is, we've seen Bud Light kinda do this one before. In a super bowl, no less.
The game hasn't even begun yet, we're all out getting snacks, chips and silly amounts of beers and other drinks in preparation for the big game. Bathroom breaks have been planned in the spots of the super bowl ads we've already showed you. Here's some more trivia that you may impress (or frighten) your friends with while the commercials are on, the first super bowl badlander. If they are adgeeks too, they'll be impressed. If they are civilians, they'll think you're a freak. Don't worry, we've all been there. God knows I have.
"Life moves pretty fast. If you don't stop and drive an affordable crossover sedan, you miss it."
Welcome to cynical Advertising 101. Pander to GEN X by stoking the nostalgia flames. Too bad the car doesn't fit the demographic. How is living a little akin to driving around in a glorified minivan?
The Guardian reports that Steel Panthers posters promoting the "Balls Out" album are banned for being "overtly sexual". The ASA received four complaints about the poster which shows a barely dressed woman caressing herself while holding a pair of silver balls.
The record label Universal Island used the "we're mocking stuff from the 80s" defense and said that the ads were meant to "poke fun at the ridiculousness of the attitude to women, outfits and music in that era".
They also pointed out that the posters are meant to be "ludicrously over the top and not meant to undermine women". Cliff notes: "c'mon, we're only joking".
This ad, above, is the self-banned ad of the week from the Pennsylvania Liquor Control Board campaign - see the rest on facebook - that shows the dark side of what happens when you drink too much. You might end up in fights, hanging out with the "porcelain prince" all evening, have condoms break on you, cheat on your boyfriend or... get raped. From the image showing a women lying on what may be a bathroom floor the viewer will probably conclude that when you're unconscious and can't actually say no, rape is your fault. The copy on the campaign website even went so far to blame the victims friends. Now it's everyones fault. Except the rapists, of course.