This must be the rain and the sun and colors. This must be a European spot for a Honda Scooter, directed by Luigi Pane.
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Eating a lot isn't cheating on your diet.
In Episode two of this Reality spoof, Caught In The Act, a turtle neck wearing dude is enlisted by two women to insult their friend because they by assume she's cheating on her diet.
I'll wait while you read that sentence a second time.
It turns out it's all a big misunderstanding because vegetables! It doesn't count as overeating! Because vegetables! Why do I have a weird feeling nutrition experts would disagree?
It's a misdirect spot, done in reality TV style à la "Cheaters."
One one hand this gets a couple props. The casting is well done. And it's nice to see them trying something new beyond the Green Giant nostalgia of my youth. Although I liked that nostalgia, to be honest. At least they didn't rip a page from Crispin and turn the Green Giant into a creepy dude who shows up at your door leering at you and brandishing his green bean nibs in a salacious way.
Considering where they've been I guess this is meant to be edgy or something.
A Toyota Camry. Not the most exciting automobile, is it? Well you're wrong, at least that's what I gather from this demonstration idea that turned a short drive in a Camry into a roller coaster type ride worthy of Magic Mountain. People are thrilled to be swooshing up, down, sideways and in - oh my - reverse. Looks like it was a fun ride with a "professional driver, do not attempt", but better still are the genuinely squee-surprised reactions from people who did not expect this. Everybody say weee!
Once again Coke enlivens us and makes us happy thanks to carbonated sugar and green space. Is it me or has this campaign now reached the level of diminishing returns?
Drive safe and nice, everybody. Otherwise, you might have an ugly emoticon hanging over your head.
There's a bit of a disconnect here, since the dude's in his skivvies the entire time so why would he only be cool when she turns on the fan but I also forgot what I was saying.
Israel, y'all are a bunch of pervs.
Lance Acord directed this Instagram-filtery slive of life featuring a family and their new and used Subarus.
Parents may want the best for their kids, but that doesn't mean they're gonna teach the kids to drive in the new car. Nice touch making them twins.
Chiel produced this spot for the Samsung Curved OLED TV. Using Youtubes 3D viewing option, it is amazingly stunning.
If you aren't aware of that option, or it it wasn't working for you like it was for me the first time, it is a wash of red and blue. That in itself was kind of cool. They could have transitioned each vignette into a perfect 3D version of itself.
Either way, stunning looking stuff.
Christina Applegate stars in this spot in which she is talking on the phone about something in between takes and-- get this-- the director thinks she is talking about something else. I know, right?! Let's hope Fruitwater doesn't taste as old and musty as this concept.
This spot also comes with the obligatory social media campaign in which consumers are invited to 'Share their sparkling truths," for a chance to win a personal assistant. I'm not quite sure how a misdirect spot links up with this.
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