Adland's print and ambient

 
 

National Advertising Awards Canada - Win a trip to Cannes campaign

Want to win a trip to Cannes? Want to solve a decent brief? Combine the two!


Taxi 2 decided to mock stereotypical advertising as a way to announce that this competition exists, the briefs are simple, and the prize is a trip to Cannes during the Lions festival. Party on.

Commercials: 
Country: 
Ad type: 
 

Fox "Lost" - Supply Drop Guerrilla by Torke


Man TV is really invading everything these days - Torke dropped these "Lost" supply boxes around Lisbon, Portugal to remind everyone that season four premieres on the Fox channel today. (That show is still alive? Did they explain the polar bear yet? I'm not watching until that is sorted out. Ha!)

Ad type: 
Commercials: 
 

Osram - Really powerful bulbs - posters

Saatchi & Saatchi South Africa demonstrate how powerful Osrams really powerful lightbulbs are. Answer, very powerful. This "forest" one is the creepiest looking but the kid in school (inside) is - in my humble opinion of course - the simplest execution of the idea. I'm not sure I want my lightbulbs this powerful.

Commercials: 
Country: 
Ad type: 
 

RC Scorpion - Hedgehog - print

RC SCORPION remote control cars are tougher than those other remote controlled wimpy toys, and this is how Ogilvy London decided to communicate that.
If you don't want a remote controlled car, head over to Roadkilltoys for your very own squished raccoon.

Commercials: 
Country: 
Ad type: 
 

Target - Maternity Bra - outdoor.

Here's one for all those who fancy giant women, I guess. The Campaign Palace Melbourne has really put the engineered in maternity bras for Target.

Commercials: 
Country: 
Ad type: 
 

Cancer Council - Get your moles checked - newspaper ads

I'm a sucker for any ad that uses the media it runs in to really drive their point home, aren't you? I'm especially keen on newspaper ads that do this, I've tried using those little holes at the bottom of the page in some ad ideas but I'm afraid I had boring clients. This is anything but boring though. Another good execution inside.

 


From the Campaign Palace in Melbourne for the Cancer Council of Victoria.
Commercials: 
Country: 
Ad type: 
 

Amnesty International - Freedom Pen - insert.

During freedom week these Amnesty International pens ran as inserts in magazines. Once you removed the pen it revealed a message "use your freedom to free others". The pen was a specially made floaty pen - normally used to strip babes of their bikinis, you know the kind - and as you wrote the bars around the prisoner would slide away. Thus the action of your writing frees him.
Created by Publicis Mojo, Auckland, New Zealand

Commercials: 
Country: 
Ad type: 
 

Honda - Hidden/Maze/AtoB/Match (2008) Print (UK)

AtoB, Match and Hidden were all nominees/runners up for the February 2008 ANNAs.

Commercials: 
Country: 
Ad type: 
Top