Adland's print and ambient

 
 
 

Mountain Dew explains its philosophy.

"To get to easy you have to go through hard." Fair enough.

I like the sentiment, but I'm not sure what it has to do with Mountain Dew.

Commercials: 
Country: 
Ad type: 
 

Celebrate the Night Animals with Lilla Sällskapet.

Swedish group Lilla Sällskapet just dropped a new track called "Night Animal." To promote their upcoming interactive music video, M&C Saatchi Stockholm and B-Reel created some posters that changed messages depending on the time of day. In daylight hours it read "Life for the day." At night?

Commercials: 
Country: 
Ad type: 
 

Book Culture: imagination got there first.

Here's Y&R New York's newest work for New York City independent bookstore called Book Culture. The posters juxtapose covers of famous literary classics with images depicting iconic moments in history to suggest that authors imagined the reality before it became reality.

Commercials: 
Country: 
Ad type: 
 

Smell as Great as You Look with Gain

Looking good won't cut it unless you smell good, too. This rather fun campaign uses paper-mâché sculptures to present you with an either/or scenario. Eyes Vs. Nose. Whether it's a job interview or a backstage groupie, if you stink, you're done.
Absolutely love the art direction on this. I hope they kept the sculptures.

Commercials: 
Country: 
Ad type: 
 

Mcdonald's France creates well-designed works of art

This is the nicest designed fast food iconography I have seen. There's a TV spot that goes along with it, but I think in this case, the OOH is the stronger component.

Commercials: 
Country: 
Ad type: 
 

Partnership for a Healthier America wants you to Drink Up

The Partnership for a Healthier America wants you to drink more water. I want to see less borrowed interest especially from Ali and Einstein. But you know. We can't always get what we want.

Commercials: 
Country: 
Ad type: 
 

Ball Park is So American You can Taste It

How American are Ball Park Franks? American enough to pass a citizenship test. can't wait to see how many people are offended by that line. I wish they would have done one about carrying guns.

Commercials: 
Country: 
Ad type: 
 

Tuborg wants you to Always Say Yes

While the TV spot for this campaign is very visually arresting, I have to say, the print for this Tuborg campaign is a much quicker read. Always say yes.

Commercials: 
Country: 
Ad type: 
Top