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Bezeq: Eventually you'll get used to it.

The new digital library is awesome, but it will take some getting used to.

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"Breastfeeding stickers" by Boone Oakley

Boone Oakley created a poster campaign and stickers for hospitals to encourage, and help, new mothers to nurse. The first to adopt them is Women and Babies Hospital, in Lancaster, Pennsylvania.

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SOFI: The ad campaign that launches the 'beginning of a bankless world'

Bankless world? Yes, SoFi, is a leader in marketplace lending and the largest provider of student loan refinancing, and they want you to see a brighter future. With MUH-TAY-ZIK | HOF-FER they created this campaign, projected onto bankings old buildings, to show you the light. Insert visual pun here.

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#SexfactsOmaha aims to debunk teen sex myths by exposing them

Serve marketing has created the campaign “Get the Sex Facts Omaha”, that aims to debunk some of the widely spread myths young people have about sex, and hopefully open up for conversations with their parents about sex.

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You might have pre-diabetes.

86 million Americans have pre-diabetes. You can reverse that or prevent that by taking care of your diet and exercising. Go to DoIHavePreDiabetes to learn more. I love the humor here.

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D4 uses real workers for its Martin Law Firm campaign

In addition to its spot featuring real workers, the print, OOH and websites for Martin Law, created by Philly-based D4, also feature real workers. Again, I wish there was some backstory to the men and women featured here, but at least it's not the usual b.s.

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Rainbow touch on Visit West Hollywood's Annual Travel Guide via M&C Saatchi

By the looks of it, M&C Saatchi let their designer have free reign, to show us Weho, the predominantly gay neighbourhood in the middle of L.A where naturally, creativity, design, style and all the happening nightclubs center. This is an annual travel guide that shows off the area's 1.9 miles of energy and style in the heart of LA.

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