The caramel coloured chateau casino on the web so good at getting press for nothing has apparently run out of morons.... Sorry foreheads, boobs and other limbs, as they are now painting their domain name on cows in Florida.
As usual the mainstream press that can't bother researching anything these days are hailing their old shit as something groundbreaking and new regurgitating everything straight from the palaces press release.

Just to give you an idea of how old exactly this painting on cows thing is, lets take a trip down moo-memory lane shall we? (read more pals, all the fun begins after the jump)

"Listen to your nose" the branded poster says, and dogs are magically attracted to it. Why? There's actual dog food hidden behind that bowl-picture, and the smell is wafting through tiny holes in the poster. I wonder how long it was up before hounds tore into the paper trying to reach the food.

Unilever, parent company for Lynx, has been forced to pull its ad from a field in the flight path of Gatwick Airport.

However, following a complaint by a member of public, Tandridge District Council ordered Unilever to remove the ad or face prosecution.

The ad was a part of the "Spray more, get more" campaign and also includes TV spots. This outdoor ad was scheduled to run from July 18th to August 14th.

http://jjnotablog.blogspot.com

Here is a photo of a billboard in the Ebisu subway station Japan. It appears that some advertising company was asked by a Tokyo distributor to do a special ad for Christmas for the Passion of the Christ DVD. Apparently nobody who was actually Christian got to review the ad before it was posted for thousands of people to see on their way home for Christmas Eve.

All credit to Josh who created the jjnotablog and took the pic.

The press release boasts; "First Live Billboard Launches in Times Square: Famous for Breaking New Ground in Advertising, Calvin Klein's ck one Fragrance Will Launch First-Ever Live Billboard in Times Square, NY July 19" and continues it's chest thumping with "Calvin Klein first took over Times Square and set the world abuzz in 1992 with a giant billboard featuring underwear-clad Mark Wahlberg." Gak. Didn't care then, don't care now.

Major news events have a way of hogging the front page of a newspaper and setting the tone, so what did your newspaper look like today? Brash, somber, bloody or as usual? Here is Politiken newspaper from Denmark leading with an image of the most London-like of all things, the suit-clad man (in July!) who is still clinging to his bloody rag of a newspaper. Collage of other front pages around the world inside.

Nissan decided to have some fun when they sponsored the Sandstation event in Berlin, so they trucked in several tonnes of sand and had an artist build sand-Nissans in it. The result, eye-catching branding, I guess.

RFSU (the Swedish national group for sex information) have launched a new campaign, this one aims to battle homophobia. Their idea is the Queer Cab, you get a free taxi-ride in this big pink 1963 Mercedes Taxi, you "pay" by listening to information, taking pop quizzes like "hetero-bingo" and "prejudice experiment", and the goal is that you will think about where you fit and how you might be playing a part in keeping this a homophobic society.

The French AIDS prevention and information org, Aides.org has come up with another scary poster campaign to remind people of the dangers of AIDS.

Their last campaign used dying super heroes, and the campaign back in 2002 starred a Dick-head (literally.)

Dick says: "Condoms are like a good bath, when you are inside, you don't want to get out"

Purepartner by design is currently busy rebranding the old yellow taxicab of New York City, and giving a facelift to the entire Taxi and Limousine Commission. The new look is designed to make the 12,000+ NYC taxis more attractive, iconic and consistent in their appearance, and will provide a new set of revenue generating trademarks and copyrights for the City.

Dutch agency Doom & Dickson created a campaign for Amstel beer with balls.

The ball-room hostess.

Via TBWA blog Portugal we find this brilliant piece of visual interrrupt going on down in Germany.
The normally beige and boring taxis have been re-painted with a tan to promote Niveas self-tanning spray. Clever idea from TBWA germany.

Today PlanetOut Inc. and Gay.com have unveiled a new campaign to create awareness and get people to visit Gay.com. The ads will appear on wallscapes, billboards, and transit shelters and in gay-focused print media in key markets including San Francisco, New York, Los Angeles and Boston, as well as in mid-sized markets including Houston, Dallas, Atlanta and San Diego.

3M recently completed an amazing poster-stunt in Vancouver, Canada. They prepped a bus shelter ad with a 3M product called Scotchshield, a see-through film that you can apply to glass which makes it near bulletproof, and filled the postersite with lots of play money, and 500 real Canadian dollars for good measure.
After that they could just sit back and watch the mayhem.....

An unusual advertising spot for a local piercing shop in Rotterdam - the board behind the basket and the basket itself! Yes, it's the new ballboard.
These new baskets we're placed smack dab between a high-school and a mosque in the last week of 2004, the hoop has been replaced by a larger than life nipple close-up and piercing ring instead... Naturally locals began complaining immediately, attracting the local and national press attention as they covered it and soon the basket had to be removed. More bang for the buck as they say, a single clever basket-billboard bought more press attention than the new piercing shop Queen of rings could have imagined.

Those who can read French or Dutch or are good language guessers may head over to americanexpressblue.be where you'll find their latest billboard campaign hidden under the giant television set on the flash site.
You may upload an image of yourself and pals, that will appear on the interactive billboard which is on a streetcorner somewhere in Belgium. You can then watch it on the website via a live webcam, and once you have been on the board you get an image sent to you in the mail that you may pass on to pals. Playing on everyones wish for 15 minutes of fame one can have a lot of fun with this billboard, but please, don't send the goatse image.....

New York-based communications agency Cossette Post, offspring from the Canadian Cossette, have cooked up a stunt involving passports. Party passports.

Picture getting into a cab in New York City and finding an orphaned passport in the back seat. What would you do? Open it of course.

Lowe Bull in South Africa has taken Unilever's Axe (Lynx) off the TV screens and into the hot nightclubs. Like an Axe ad in real life, their stunt contains the usual ingredients of an Axe wearing man and women who suddenly can't control themselves.

The premise, their "unsuspecting" male model hangs out in a nightclub, drink in hand and a bag thrown over his shoulder, there is nothing out of the ordinary about the man... Until the Axe-gals pull up in their truck outside.....

So, I'm guilty of pushing poor Caffeinegoddess to publish the 2004 lists before everyone headed off for the holidays, knowing full well that only us diehard workaholics (hang on, that's all of us, right?) would be here during the days after Kwanzaa and before New years.... But, we have to add now that after the Fuse iPod ad spoof campaign , the mystery under the presidents coats iPod, the real religious iPod ad for christianity and countless others, the iPod campaign is quite likely the most copied campaign of the year. At the Edinburgh Festival ('the fringe' in August) these posters appeared. The team who did these, and Art Director Susan Alinsangan especially, should be quite chuffed despite not winning the coveted D&AD award for best Art Direction.

Paper film festival is on the hunt for the next Steven Spielpaper - the site lets you create and compete with short paper animations. Several categories are up for grabs, Best Mobile Film category, Best Video Film and Best Photo Poster.