Diesel has launched in India, and for their launch-party they invited celebs with a little bottle of crocodile tears.
"Inspired from the dubious factoid that India has the largest number of Diesel fakes in the world, Diesel’s launch party in India was called the "Fake Party". Celebrities including movie stars, fashionistas, and other A-listers had to be invited to this party.
Let's wish A Happy New Year to people form all around the world and - by the way - improve traffic on Tytpol's portfoilio website and Facebook profile.
Let's make everyone a little surprise and use the possibilities of new FB profiles. So, we used profiles of professionals, bloggers (Adland too!), agencies and trendy clubs to promote Tytpol.
Wishes appeared on more than 20 000 walls
2 706 daily post views
332 unique visits on the site (time spent on site: more than 2 minute)
from 34 countries
16 new people liked our profile
and we go 2 job offers
all in 1 day, in which people tend to think of somethin completely different
Students Zorica Micic and Ana Hansel at the Miami Ad School in Berlin have this spec idea that you should be able to add homeless people as your friend, on facebook.
Holding up signs, with their name (reminiscent of the Hello Project), the signs say "give me a place in society" and have a QR code, making you able to befriend them in the virtual world.
Then they plan to build internet stations for the homeless, where they can log on and maybe find some encouraging words of support from their friends. "Because if someone is down, friendship helps them get up again".
Lets just pray the homeless people never meet anonymous or 4chan trolls out there, the internet can be a very mean place.
"A Book" is a Thai publishing house, that wanted to advertise when people were waiting, which is a great time to read a short story or nibble a little on a good book. They printed short stories on queueing tickets. They allowed people to attach short stories to their "I'll be late" text messages, anyone who was late could txt a number with the phonenumbers of their friends waiting for them, and they would receive a text message with a short story to occupy them while they waited. They also had "A Book" placemats in restaurants that people could read while waiting for their meal to arrive. Fast food eaters weren't left out, they had "A Book" line stickers, so one could read a novel while queueing up to order.
In short, time to kill? Read a book.
An installation for The Task Force of Human Trafficking draws attention to the problem of women trafficking. Part of the campaign was a petition calling to adopt a law proposal by which consumption of sexual services is a criminal offense.
Real women were put on display with price tags and details including their name, weight, height and measures.
Human trafficking is the second biggest organized crime in the world. Around 2 million people are involved in human trafficking every year, the vast majority of them women and girls.
The installation aroused huge amount of publicity both in Israel and around the world.
Veikkaaja is the biggest Sports Magazine in Finland.
Every summer as football season starts, the sales dip.
Veikkaaja needed to boost both football and sales.
Finland is not a Great Football nation ,but a Great Nation of Sports Fans
It was time for the Football World Cup.
But again, Finland was not playing in the Final Tournament and Finnish Fans
were cheering for other nations as they would have been their own.
We gave birth to an imaginary entrepreneur and his company that sold Finnish Football Fans
who had no team of their own to cheer for.
People volunteered as fans and were promised a chance to get to South
Africa to cheer for their favourites.
Later on Veikkaaja claimed its role as a proud sponsor of the company.
Ultimate Reality Advertising - pitting reality show winners against each other, live, inside a billboard
JOHN LENNON, The NYC Years: To promote the opening of this exhibit at The Rock & Roll Hall of Fame Annex, die-cut strawberries containing the event info were mounted on stakes, then planted in the Strawberry Fields section of Central Park in New York. Instead of mailing/distributing invites by conventional means, pedestrians actually picked the strawberry invitations from the grounds of Strawberry Fields, located across the street from where Lennon lived and was murdered–making the experience a very personal one. The John Lennon exhibit became the most successful exhibit in the museum’s history.
Colenso BBDO, Auckland filled water coolers with "blood", placed them in gyms, offices and other public places and promptly grossed everyone out. Oh yeah, it's supposed to promote The Vampire diaries, but could work just as well for True Blood, Dexter or Kotex. Ha ha. ;)
Spring Water NZ helped make this possible, and ever keen on doing crazy-stuff client TV2 of course.
I'm assuming y'all know the English phrase "push the envelope", meaning to innovate, push the boundaries. So KNARF had this idea to remind the students of SVA what they were doing every day. Images of envelopes with custom-engraved steel push-plates were installed on the school’s doors.
The School of Visual Arts students literally “Pushed The Envelope” while entering and exiting.
We've been mocking Cofanifunebri.it and their yearly coffin pin-up calender since way back when the owners wife was featured in it. Now someone had to take this pin-up thing a wee step further. Look at the bones on these ladies.....
EIZO medical imaging high precision displays for the examination and diagnosis of radiographs.
Very popular among craftsmen but quite new for medics: pin-up calendars. At last, one that shows absolutely every detail.
One of the things that we know is competing in Cannes this year is this interactive campaign ‘Let the Music Live On’ from Grey Hong Kong. The campaign had banners showing the likes of Amy Winehouse, White stripes and "what the hell do you think you're doing"-Madonna tempting people to "download now". If one clicked the banner, the musician would be shot and died. The website freemusichk and the facebook group here continued the idea, with the core being that every time you download and album for free, you starve your favorite artist.
Vancouver’s Rethink glued 9,000 dazzling glass “diamonds” to a billboard to promote Science World’s Treasure! exhibit, and to dramatize this fact: compared to most other gems, diamonds aren’t all that rare.
Vancouver’s Rethink wrapped a billboard in 22 k gold to promote Science World’s Treasure! exhibit, and to dramatize this fact: 2 oz of gold can be hammered so thin it covers 200 square feet.
Vancouver has recently been invaded by sloppy giants that throw their six-pack rings everywhere, especially on iconic sculptures that tourists and locals alike are fond of. No, it's just Rethink Communications making sure that everyone knows what the Plastic Pollution Coalition know, that plastic is forever.
Anyone else play a "wishing game" with these six-pack things? You put your pinkie in the small holes and your friend does the opposite one, you pull until one of you has the final non-broken hole, and that person gets a wish? I dunno who invented that game but there's never been a six-pack ring that made it into the trash unbroken in my house since the 80s. I kill at that game.
Please donate to keep adland alive. The Super Bowl Collection is the worlds one and only. It costs a minor fortune to keep up. If you love our efforts, please donate to keep the archive alive. You may also sponsor us with a large banner, advertise yourself as you help save our common advertising history.
Want to join adland?
Create an adgrunt account for 6 USD.
- What is the name of the song
1 day 10 hours ago
- With this card, they're
1 day 15 hours ago
- Haha as well as "Why is it?"
1 day 22 hours ago
- This was all so much better
2 days 2 hours ago
- This wasn't an Abercrombie
2 days 19 hours ago
- This just makes me like
2 days 20 hours ago
- Ha haha, the way he snogs the
3 days 1 hour ago
- Speaking of cereal&feels,
3 days 2 hours ago
- Fair enough. You're not a
3 days 18 hours ago
- It was always worth a shot,
3 days 19 hours ago