press & poster ads

 

Press & Poster ads

 

AWARD gives handy tips on how to get your name in the book.

The "poison the art director copywriter" idea has been the go-to trick of many. This set from AWARD directs people to getyournameonit.co where you can actually get your name on stuff.

This year's AWARD Call for Entries campaign is titled 'Get Your Name On It', acknowledging that while everyone in the industry strives hard throughout the year on their own work, it certainly doesn't hurt to have an extra piece or two to enter come award time.
With this in mind, three press ads shot by Andreas Bommert offer suggestions for how people can get their name on more great work. Whilst these may be useful to some, the real benefit is that everyone can get their name on the Call For Entries campaign itself.

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Michael Mayer Voice Artist - Iceberg / Nature - print

Daaang, these are nice. So nice you can hang them on the wall and pretend they're pretentious art prints, but they're showing soundwaves. Just the kind of thing my Ex-CD used to call "too celebral". That's why he's an ex, by the way. This is lovely.

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St Matthew in the City - Pray like it's 1987

WhybinTBWATequila, Auckland made this 'Turin Shroud' style poster to fan the flames of the Rugby world cup fever in New Zealand, for St Matthew in the City, a conveniently located progressive Anglican church nearby all the sports bars in the city......

Commercials: 
 

Lego - Caterpillar / Whale / Monster - (2011)

New twist on the old transparent photo meme as the posters show what you can imagine with the help of lego. Yes, literally, with the help of Lego. It took 97,096 pieces and three outdoor adshells to make this. Nice.

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RAC Roadside Assistance - Vulture Billboard

On an isolated stretch of the Bunbury highway going to the south coast, this billboard reminds you that having Roadside Assistance in case the car breaks down is a good idea™.

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Smartset - "for all the living you do in between"

Canadian women's retailer, SMARTSET has just launched a multi-media campaign to reposition their brand to fashion-conscious young women.
Throughout 2011/2012, customers will see a fresher and more stylish SMARTSET positioned as the everyday girls' boutique. SMARTSET partnered with top Canadian creative, strategic and retail talents BOS Advertising, CHEMISTRY Branding, LODA Retail Design and VISION CRITICAL Research, who collectively developed SMARTSET's new positioning, store design and communication.

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PETA strips George Clooney's ex-girlfriend naked.

Elisabetta Canalis, actress and the ex-girlfriend of George Clooney, would rather go naked than wear fur. Man, they could have made some really handsome babies those two. Is there something else I should deduce from these ads? Oh, right. Fur is bad, mmm-kay?

Bonus, they made a film asking her about it too, so we get to see her frolicking with her cute dogs intercut with images of chinese fur farming which isn't pretty at all.

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9/11 Memorial ad: Reflect

"Reflect. 2001-2011" The twin towers are reflected in the water.

One-off ad created by 'Extra Credit Projects', which is Rob Jackson & Joshua Best.

Commercials: 
RAW like the sashami of RUM
Filtered once for every finger you got
 

Bundaberg Five - Dolphin Sex / One Arm - print , Australia

Forget Old Spice's sea captain, the truly wild men of the sea have stories that will make your toes curl, dolphin sex, and lost limbs to sea creatures too horrific to be mentioned. These manliest of men (and zoophiles to boot) are clear spirits with character so of course their drink is as well. This ain't no nancy drink.

Remember the site www.dolphinsex.org? The creator let it lapse and the domain now redirects to a Groupon-ad. Seemed appropriate.

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Harvey Nichols Sale - Behave - Jacket / Purse / Dress - (2011) UAE

Now, there's a sale on at Harvey Nichols again, and if you don't behave you may find that you're the joint owner of a jacket with two other fashion-victims. PS - that torn look? Not in.

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