Press & Poster ads

Amnesty double billboard "Scream" - give voice to those who have none.

Publicis Mojo Auckland, New Zealand, took advantage of a poster site where the billboards were one above the other to illustrate their idea for Amnesty international: "you leand your voice to those who can’t be heard." See inside for clever use of media.

Montreal Gazette says ELVIS LIVES! Or, how to use a tri-action billboard for full effect

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Posted by dabitch on 11. February 2008 - 18:12

Seriously cute way of using a tri-action billboards changing ways done here by ad Agency Bleublancrouge, Montreal, Canada.

Teknograd - Keeping your computer safe - Posters, Norway

Here's another campaign from ad agency 2008scandinavia for the Norwegian Mac Support company Teknograd. This particular example reminded me of the excellent pass time blog Skull-A-Day. Must go make skulls now, ta-ta.

Breast Cancer Awareness, you get it from everything , Malaysia

Breast Cancer Awareness and Saatchi&Saatchi, Malaysia would like to remind us all that you get cancer from pretty much every-dang-thing, ever. Or not.
As scary as this is to read, it won't get me into one of those breast crushing machines. Ever notice that whenever they speak about Breast Cancer on the news they always show some middle-aged woman getting her mammaries crushed in that thing?* You don't see the news showing the doctor snap on a plastic glove and say "now this won't hurt a bit" or the actual embarrasing examination when they talk about prostate cancer. No fair.

Hubba Bubba "gum by numbers" posters, Australia

Hubba Bubba wants to "keep Australia beautiful" and to encourage people to do something nice with their used gum rather than just spit it out on the street. So they did this clever wild poster campaign with "paint by numbers"... er, no wait "gum by numbers" art for gum addicts to stick their colorful globs of gum on instead.

World Wildlife Fund - empty outdoor billboards... Or are they?

Over in Norway, this current outdoor poster campaign for WWF-campaign created by 2008scandinavia might look empty at first glance.. But wait, isn't there something teeny tiny just barely visible right there in the poster..? Lets take a closer look shall we?

TCM supports the writers strike - Print (Spain)

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Posted by dabitch on 4. February 2008 - 18:17

Vitruvio Leo Burnett Madrid and TCM/Turner Classic Movies show 'support' (major air quotes going on here) for the Current writers strike. Click the image for full ad which just has a lot of crumpled white space really.

Sanyo "tide" poster ambient ad shows off video camera's skills - (New Zealand)

This neat little billboard created by Saatchi & Saatchi Auckland used the tide to demonstrate their point about the new Sanyo video camera.......

Volkswagen van is 60 years old. Retro ad campaign nod to Bernbach. Print - France

DDB Paris nods to Bernbach's Classic Volkswagen campaign with this one, which celebrates the Volkswagen van turning 60 years old. Click on the images to ge pretty big ones where you can read all the copy.

Pondicherry International Yoga Festival campaign from India

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Posted by dabitch on 1. February 2008 - 11:16

This campaign for Pondicherry Tourism on the 15th International Yoga Festival was released in December 2007 as a build up to the International Yoga Festival, held in the first week of january, every year. The campaign ran across South Indian cities and also in international media. Media: Print, Ambient, Outdoor, TV & Cinema Halls. Inside are the print executions and a link to the TV commercial. After looking at these images I feel stiff as a board, and that's saying a lot since I can still put one leg behind my head - can you?

Need More Space? Levi's® lazer etched jeans is for you. (Japan)

Running out of space due to too many tattoos? Levi's® Japan panders to the target market of over-inked people with laser art etched jeans! This campaign is fresh out of BBH Tokyo and was shot by over-inked Simon Harsent.

The wrong man. No, not that guy! (Poster) New Zealand

 The "wrong man" Poster week 1
 The "wrong man" Poster week 2.
The "wrong man" Poster week 3.

The creative posse ECD : Toby Talbot, AD Pete Thompson, CW Paul Hankinson at DDB in Auckland had some fun promoting the Sky movies channel down there. They got the wrong man, not once.. Not twice.... (see inside)

The Dortmund Concert Hall has music for everyone. Even porn stars. (print) Germany

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Posted by dabitch on 25. January 2008 - 12:02

Looks like the creative group at Jung von Matt had a lot of fun when they created this ad for the Dortmund Concert Hall to show that said hall has music for everyone. Even porn stars and pierced people.

Making a big splash in insurance advertising......

Oh my, you know when people tell you to THINK BIG when it comes to advertising ideas? The team at TM Advertising, Irving, Texas, USA took this beautifully literally when doing an outdoor stunt for Nationwide Insurance. See full effect inside.

Hawaiian Tropic Pink Bits – Turn off the sun - print Sweden

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Posted by dabitch on 18. January 2008 - 19:51

Brief: Introduce the new sun lotion “Hawaiian Tropic Pink Bits” with a sun protection factor of 50+, which offers maximum protection for those with fair and sensitive skin.

Solution: With a bottle of “Pink Bits” by your side you have the power to turn off the sun. It’s just as easy as using a pull switch. The campaign runs in full-page ads in daily press.

You know with a name like "pink bits" I thought they could have gone way naughtier. ;)

Stop the Traffik - Barcode - Billboard (UK)

Leagas Delaney London created this billboard for Stop The traffik, which shows humans in barcode form.

A campaign sure to offend summit protesters advertises the World Effies - print Singapore.

"Anti-globalisation groups" will probably be offended by these ads advertising the World Effie Festival hosted in Singapore.

The campaign is created by Bartle Bogle Hegarty Asia Pacific, Singapore and the tagline reads: World Effie Festival 2008. A celebration of highly effective capitalism.

Yes Dishwasher Tablets – Super shine! - (2008) print (Sweden)

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Posted by dabitch on 13. January 2008 - 15:49

Q: How do you tell people that own dishwashing-machines that Yes delivers outstanding dish results with amazingly shining dishes? A: make it really shiny...

Kiwi Foot Deodorant - Boots - (2008) print (Thailand)

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Posted by dabitch on 13. January 2008 - 15:25

Talk about discreet - It took me a second to get it. Prepare to be slightly puzzled and then exclaim "duh!" at this Kiwi ad from Grey Bangkok.

Tide - Surprisingly White - (2008) print (Australia)

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Posted by dabitch on 13. January 2008 - 15:14

From Leo Burnett, Sydney comes this ad campaign that reminds me of telling ghost stories with the help of flashlights. Except, there are no flashlights involved.......

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