Nike Rugby - We stare in your general direction - print (2007) UK
This newspaper ad from W+K UK, created by Copywriters: Shay Reading & Stuart Harkness and CD Chris Groom which ran in October during the Rugby World Cup makes me think of that Monthy Python "we fart in your general direction" gag. It looked hairy there for a while, but the line proved it was foreseeing the future. Not without a fight indeed.
Amnesty Sweden launches campaign against female genital mutilation
Publicis Stockholm approached Amnesty with an offer they couldn't refuse. "We thought the idea was very postive, it's a very serious subject that can be desribed in the most cruel manner. It's not something you'd want to show graphically. We loved this idea, it's beautifully illustrated and at the same time very clear in its symbolism" said Elisabeth Löfgren from Amnesty Stockholm.
I agree, the shots are gorgeous. Adland would like to thank Sara Ångström for getting us these images quick.
Kindersnoetjes.nl - Osama bin Laden, Hitler, Saddam Hussein - print, Belgium
Osama Bin Laden, Adolf Hitler and Saddan Hussein have two things in common.
1) They're over-used in advertising
2) They were once little boys.
"Kids are cute, so treasure the moment.
Kindersnoetjes.nl Children's Photography
Grey San Francisco / The Beat Museum - Posters
Jack Kerouac may be dead, but the Beat movement lives on at Grey San
Francisco who have just launched this poster campaign for The Beat Museum.
The Beat Museum was founded by Jerry Cimino in Monterey,
California and contains never-seen-before artifacts, original photos and first-edition books from
America's first counterculture. Now that the Beat Museum recently relocated to San Francisco's North
Beach area - the same neighborhood the beatniks frequented during the 1950s - Grey makes sure the locals know where it's at with this poster series. A website and other promotional materials are in the works.
FAADA - Mujer fin Copia (2007) Print (Spain)
FAADA, the Foundation for adoption, sponsorship and defense of the Animals, turned to Contrapunto in Barcelona to build, once again, on a very appellant topic: The use of fur. More than 20 million baby animals are slaughtered for the manufacture of luxury goods. Contrapunto thought, "Maybe we should put ourselves in their shoes", and created the ad inside.
Sky One - Prison Break - (2007) Print (UK)
From the creative team Dean Webb & Matt Allen at The Red Brick Road, London comes this almost painfully simple, beautifully branded print ad for Sky One. Ouch.
FFL Paris gets Juicy (& naughty) for Orangina
FFL Paris has launched a new campaign for Orangina with the help of Psyop via Stink, The Mill, Cinedroid, Amber Music, and Trim Editing. Superadgrunts, click on the image below to see the spot.
From Todd Mueller, Creative Director/Co-founder, Psyop:
I guess it goes without saying that when you get the opportunity to spray Orangina all over the chest of a sexy bunny girl, you go for it. That was basically the motivation and creative charge throughout the production; raunchy naughty furriness. The agency FFL were amazing to work with and just kept pushing us to get furrier and naughtier. The production team at The Mill and Stink brought everything they had to the table and the results are phenomenal. Now that we are finished, it's a bit sad to leave this crazy world behind. There's so much more to find out about this forest and these sexy creatures.
The print ads follow the themes set up in the TV spot. Below is a sampling of the 12 different variations for the print.
Durex - Balloon sex - (2007) print (Singapore)
Am I the only one who remembers a similar condoms-used-as-balloons to depict creatures engaged in sexual escapades campaign from a few years back? Help me out here, I know I've seen something a lot like this before.... but I am getting old you know. (ad inside!)
Louis Vuitton – Gorbachev (2007) Print (USA)
Mr. Gorbachev, tear down this wall....and uh, sell some man bags!
Body copy:
A journey brings us face to face with ourselves.
Berlin Wall. Returning from a conference.
Mikhail Gorbachev and Louis Vuitton are proud to support Green Cross International.
866-VUITTON and now on www.louisvuitton.com
Fifth Avenue at 57th Street. Soho. Americana Manhasset. The Westchester
Pre-plan before you are dead
ACLC in Toronto had the challenge of creating print ads for something people don't usually like to talk about, pre-planning their funeral. Here's the solution to the brief they were given:
Britney! Please Don't Die!
This ad ran in the full page ad in the New York Daily News today , and the headlines reads “DON’T DIE BRITNEY!” The body copy continues, “While the rest of the world is going in and out of rehab, Canterbury Institute has changed the rules of addiction treatment forever.” Ah, yes, it' a campaign on this theme - they'll combine the "Don't Die" with a famous persons name and get the punters attention. Their press release says "The company’s first ad, “Don’t Die Lindsay!” gained national attention last month on “The View,” Fox News’ “The Cavuto Report” and MSNBC."
It might not sell addiction treatment, but I reckon “DON’T DIE BRITNEY!” works even better.
In other shocking Britney news, her new album got four out of five globes in Metro today.
Quality street Halloween single page press
I don't know about you, but I'm a sucker for well done topical ads, like this example of spooky mood Halloween theme ad that ran in The Sun this week. See full ad inside.
Pioneer Foods - History's produced a lot of bad eggs: Osama Bin Laden, Hitler, Kim Jong Il
I find the Pioneer Foods a little tasteless, which isn't a good thing when they're selling food. Their line is "History's produced a lot of bad eggs. Thankfully, ours are always good. Mulaid Eggs.". Our usual suspects of Hitler and Osama are here, with Kim Jong Il thrown in for variation. Le yawn.
McDonald's - Fresh Salad (Salad billboard) , USA
McDonald's has fresh salads, to convey this they made sure that their poster literally had fresh salad. Growing on it!
Thousands of heads of lettuce were planted on a billboard. Over three weeks the lettuce grew, from seeds to full bloom to spell out the words FRESH SALADS.
Pretty neat, though I wouldn't want to eat it.
CHE magazine for men - Coupon Skirt (print)
So, if life was they way men wanted it, all skirts would be minis made of paper with the lasses phone number attached, right? Also, all females would be hot and the weather too so we could wear miniskirts all year round. Yup.
Tom Ford – Cologne For Men (2007) Print (USA)
Khaleej Times - Smoking 911 / WTC twin towers - print, UAE
Vogue - Glam Forest (2007) Print (Greece)
The adgrunts at Lowe Athens sent in this campaign for Vogue, a company that makes jewelry and watches.
Bazooka - Air Bag (2007) Print (Brussels)
AdOfDaMonth tests your ad knowledge
Here's a new campaign for adofdamonth.com, created by Dalbir Singh from Ogilvy & Mather Budapest. See campaign inside.
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