press & poster ads

 

Press & Poster ads

 

Roy Castle lung cancer foundation - Bed - print, UK

Did you know that 320 people day die in the UK from smoking related diseases? Well, this is what their bed looks like as envisioned by by Ed Edwards & Dave Masterman at Chi&Partners.com

Larger file here.

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Renault - Cities / Stepway 1 & 2 - print, Brazil

Advertising Agency (Name, City, Country): Neogama/BBH, São Paulo, Brazil
Agency website: http://www.neogamabbh.com.br

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ESPN - Animals - print, Brazil

"Forget all that you know about favoritism" - cats vs dogs, wolf vs sheep - you never know who wins.

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Ad Campaign for the Launch of the All-New Honda Insight Celebrates Hybrid for Everyone

The all new Honda Insight launches with campaign that says it's the “Hybrid for Everyone”. They have posters, commercials, celebs and of course, even a blog. Posting the release in full here.

A fully integrated national advertising campaign for the launch of the all-new Honda Insight begins March 16. The Honda Insight defies hybrid conventions by being inclusive and affordable. The strategy developed by Honda’s long-standing agency of record, RPA, communicates the down-to-earth, democratic “hybrid for everyone” concept with upbeat, optimistic imagery among a diverse collection of people.

The campaign targets consumers who want the benefits of a hybrid, but don’t want to sacrifice fun, style and sportiness.

“The launch of the Insight marks a new day for hybrids. The Insight’s fun-to-drive performance, versatile and fuel-efficient hybrid technology is reflected throughout the national ad campaign and invites everyone to consider a hybrid,” said Tom Peyton, senior manager, national advertising, American Honda Motor Co., Inc.

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Perri Alley - Head for business - print, India

"Perfect fit for business heads"

Does the head come with the shirt? A new kind of kink could come out of this.

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o.b. Tampons - Dracula - print, Switzerland

Seeing this, I wonder why I haven't seen it before, honestly. Girls like vampires, right? Yeah! Girls use tampons! Tampons gather blood, man the ad is obvious. ;)

Larger image here (as if you'd need a closeup)

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Virgin Radio 999 / Astral media - Radios reason to live - print, Canada

Ad agency Zig explains;

“By encouraging listeners to ‘Give your radio a reason to live’, we are not only emphasizing the fresh sound and energy of Virgin Radio 999, but also addressing recent debate over whether traditional commercial media still has a place in the world,” said Rebecca Shropshire, Director of Branding & Communication for Astral Media Radio, Inc. “Virgin Radio offers listeners a reason not to turn away from radio in favour of other options, because we are breathing new life into the medium.”

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James Ready Brewery - Share our billboard, poster, Canada

James Ready Brewery & Leo Burnett Toronto asked consumers to help share their billboards. See also the website Share our Billboard gallery for more images.

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Snickers - NOUGETABOUTIT Snacklish poster campaign, USA

Snickers wants to teach the world to sing in.. "Snacklish".

“By taking SNICKERS core equities like its unique ingredients and satisfaction, we are reminding our consumers why they love SNICKERS so much,” said Carole Walker, vice president, integrated marketing communications for Mars Snackfood US. “‘SNICKERS Speak’ takes that to the next level by marrying SNICKERS core equities with the passions, interests and things in our guy’s everyday lives to make the brand even more relevant.”

To kick it off, they've created all these posters with new words. Or is that snickords? TV commercial will follow this as well as digital.

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Maglite - Aliens / Sunglasses - print, Singapore

Ogilvy&Mather Singapore reckon Maglite flashlights are so powerful you can send it straight to the moon. Or Mars. Or wherever the little green men live.

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