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press & poster ads

 

Press & Poster ads

 

Citra Whitening Body wash - Rubberducky - print, Indonesia

Unilever - you know, the people with both Dove and Axe in their product portfolio also sell stuff that makes yellow duckies white. Citra Whitening Body wash "whitens beautiful skin in the bath". Because god forbid we stay looking the way we do, which reminds me I need to get some Dove Summer Glow Body Tanning Lotion so that I stop looking like the lily-white redhead that I am. From Lowe Indonesia.

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Virgin Active - Gym, Wrinkly, Banana - Press, Australia

Publicis Mojo Sydney announce the arrival of two Virgin Active Health Clubs in Sydney and Melbourne.

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Cristian Medical College - Diabetes - print, India

CMC the Cristian Medical College, and R K Swamy BBDO, Mumbai remind people that the consequences of diabetes can be severe.

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Air France - Parasol, Heels, Corset - print, France

To execute this campaign BETC Euro RSCG, Paris rang up photographer Camilla Akrans. The visuals show the Air France aircraft’s trajectory (the white line) fusing with the passengers' clothes, such as their stiletto heel, parasol or even corset.

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RFSU's "shavethepussy.com" closed down - in English only.

Åkestam Holst produced a web campaign and print campaign for RFSU's new products - available only at the Swedish Apoteket (Pharmacy) - an entire series of creams soaps and gels designed to give a better shave down under. A soap that does not lather so that you may see where you're shaving? Check, the got that. An after-shave soothing gel? Check, they got that too.

The print campaign had an English version up at shavethepussy.com - that is, until yesterday when it sudenly closed. But the Swedish site http://fiffi.rfsu.com/ is still available for those of you who simply can't get enough of shaving new do's. The difference between the sites is the language of course and some features.

I rang up RFSU and Apoteket and finally Åkestam Holst yesterday to find out why the English language site was closed down.
Jerker Winther, account manager at Åkestam explained: "Well, it wasn't really meant to be out there anyway. We made an English version to show off to people at advertising agencies for award reasons." Award reasons? It's not exactly award season, we're you aiming for any award in particular? "No not like that, you see, we sent to people who might be on juries or that we just wanted to show it to. It wasn't meant to go any further than that. But you know how it is, with anything that is good and freely available on the web, people started sending it around." And you shut it down? Isn't becoming popular the goal here? "Well, we found that it was rather unnecessary for RFSU to get calls about where people in the UK may purchase the products. Since the products are not available in English speaking countries, there's no reason to keep it up." So traffic (as in too much of it) had nothing to do with it?. "No, hell, traffic is free. The English site was just finished with its job."

So for you who miss shaving pussy I can recommend cock-a-doodle where you can doodle cocks instead, created by Poke London.

They're supposed to evoke the fifties feeling but with that font I'm thinking it looks more like 1900's.

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York Region Transit - Vacation Fund, Fridge, Bank account - print, Canada

Cars are expensive to fuel, cleverly illustrated by these double-gauges created by Rao Barrett and Welsh, Toronto. Don't drive. Use public transit.

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Polar Music Prize - Pink Floyd - Dark side of the moon meets Renée Fleming - print, Sweden

(Sung to the tune of PIL this is not a love song) This is not a Knob Gag!
Both Pink Floyd and Renée Fleming won the Polar Music Prize 2008, this ad announced that and that the public could watch the award ceremony on Channel 4. From Storåkers McCann, Stockholm.

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Burn Energy Drink - Missing letters - posters, Switzerland

These posters from ask "are you bad enough?" and I realize that I'm not, because I filled the missing letters in to read Dock, Boots and Luck - so my head is still firmly at the shoe-sale in the harbor where I scored some seven inch heel fake fur cuff designer boots for like no money. Lets see if you do better.

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Ikea Pax - Skeletons (French and english) - print, Canada

Ikea and Zig Toronto are being mighty productive for Ikea recently, here's some of their work shilling the PAX closet range.

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Ikea - Ikea kitchen's improve your life / Love your home - print, Canada

Je regrette, mais... as you adgrunts know my French totally sucks, but not so bad I can't see what they've done here with the headlines. Perfect: "Turns grilled cheese sandwiches into croque-monsieurs" in English becomes "Transforme les patates pilées en pommes purée". You don't need to know the language well to see that they have the exact same tone of voice in those lines.

Link to larger French version

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