kfc fcb does anyone not abbreviate anymore??!
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hey -- so they pulled the fcb*s kfc ads *amidst complaints," they were false and misleading.
and just plain stupid?! How many people, if they thought about it for, oh, say three and a half seconds, would sit down and really say to themselves "yeah, hormone injected, lard laden deep fried chicken has a healtful property or two that sadly is going unrecognized?
that goes for client as well as agency.
i know lunatics run the asylum but sheesh!
they should*ve just said, uh yeah we*re disgusting and we love it. screw the health food fad.
aye, that move was just NUTS. Idiots.
more here
As the Federal Trade Commission responds to a
complaint that KFC ads currently on the air are deceptive, the chicken chain
today instructed its local and national agencies to immediately
discontinue the spots "for brand protection reasons," according to
executives close to the situation.
<!-- BBCode Start -->adage story<!-- BBCode End -->
"brand protection reasons" hehehe. gotta love the diplomacy.
I*ll just be glad that I won*t have to hear that horrid tag "you*ve gotta KFC what*s cookin* " anymore!
Not good for FCB since they just won this account in September, huh? Talk about starting off on the wrong foot.
yeah-- you gotta have kfc what*s cookin. i think what happened was they were actually two tags but when the ads were presented whoever was in charge put them both together and they passed it off as being legit. grin