Brilliant strategy. Or, as your average corporate client would say, "That's a win-win! Feel the synergy!"Posted: 7 years 49 weeks agoon the post: The unspoken rules of graphic design.
Enough bashing o'the clients. Yes, clients don't know much about file formats. Sometimes, they have a gut reaction that tells them a design is wrong for the project, but they can't put it into words. True enough. They're suits, not designers, and often they may not know better. It is rarely malicious, irritating as it may be. But remember that not all designers, art directors, and copywriters are as talented as you are. The first two - or 20 - comps might just suck. And suck hard. Even the best in the business produce half-assed work on occasion, so remember what the typical ad hack comes up with at the deadline. Creatives who don't care: This is what clients deal with far too often. The client is always right. And, sometimes, just sometimes, the client really is right. P.S. Can you make the logo bigger?Posted: 7 years 49 weeks agoon the post: The unspoken rules of graphic design.