When it was easy it was still overwhelming. Even with the old media empires and a few standard shapes and sizes of what were then known as "ads", it was a near impossible task to produce something you could be proud of. It was still rare. There was TV, radio and print. I started my career in the apocalypse of this time. The end times. We knew it was happening, but we didn't know what was happening.
This isn't a good-old-days piece. F that. I was there. They weren't so much better than now. Like everything there are plusses and minuses of every situation. But realistically, to appreciate the plusses of today, it helps to understand where we’ve come from.