adrants

 

Opinion editorials on advertising and business

 

Post-election backlash: A tale of two brands

Half of the American population who voted are either reading this in the fetal position or literally rioting in the streets over democracy. The other half of the American voting population are either gloating, or doing cartwheels.

Adland: 
 

A Date with the Donald. Reporter Climbed TrumpWorld's Tower of Babble and Survived

In 2003 I was assigned to write about Donald Trump, which was published as Assessing Donald Trump as brand in Adage.

When I first met Donald Trump, he did not grab.

Adland: 
 

Op-ed: Twitter banned Milo to stay attractive to film studio advertisers

Twitter banned notoriously controversial journalist Milo Yiannopolous from their service all together the other day, and the entire internet exploded.

Adland: 
 

Warner Brothers gets fined by FTC, PewDiePie skates free

This should be familiar story by now, one that we've been writing about for more than a decade believe it or not, but yesterday people were shocked!

Adland: 
 

The social web made the web asocial - from clickbait to Gawker.

Every fortnight I write a piece for the opinion pages of Resumé, this week I decided to translate it.

Adland: 
 

Product placement ad creep is taking over your shows and ad agencies are missing out

 

Why is ad blockers sharing ad revenue with publishers so controversial?

The Wall Street Journal have reported on the news that AdBlock Plus will soon

Adland: 
 

What's in a title? What should yours be?

Edward Boches wrote an article at Adweek titled "The New Generation of Hybrid Creatives Is Here.

Adland: 
 

Swedish journalists call the Swedish Number: Man on the line says media lies & no freedom of speech

Swedish number hijacked by trolls - and may I say "I told you so"? Because I did tell you so, I told you that the Sweden number got trolled pretty much right out of the

Adland: 
 

It's doubtful the overtime increase will change advertising

If you keep up with U.S. government policy especially when it comes to economics, you may have heard that the Fair Labor Standards Act might crack down on companies making their employees work long stupid hours by requiring overtime pay, or a minimum salary of $50,440.

Adland: 

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