adrants

 

Opinion editorials on advertising and business

 

Ten tips for a better work environment in advertising.

Gotcha.

It’s not one of those listcicle articles. I’m fed up with this kind of wisdom-on-a–paper-napkin crap. You kids need real sustenance, not advertising applesauce. You're gonna chew, and you're gonna like it.

If I had a nickel for every article with titles like the one above that I've seen posted recently by friends and strangers alike on various social media channels, I'd have enough to make up for the raises I didn't get in my past jobs.

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Toys R Us give underprivileged kids free toys, concern trolls wish they hadn't.

Look at the girl top left. Look at her face. She loves this hug. She loves whatever toy that is. Do you want to deny her a great big fluffy hug cuddle? Really? No, you wouldn't.

Adland: 
 

Dont be a workwanker

If you or someone you know is a work wanker, there is no hope for you. Luckily there is a site called Workwankers in which you or someone you know can now be called out with humor and killer illustration style. Funny stuff.

The wankers in question range from pervy men, to dinosaur ECD's to the obligatory person with accent, to constant name droppers. In other words, everyone who works in advertising.

Adland: 
 

When national chains rip off independent artists - copyright applies to visual arts too.

In How a company gets away with stealing independent designers work over at FastCo we learn about the most recent ripoff sold by Cody Foster and Co.

Badland: 
Adland: 
 

Women in advertising, are we still the wife Ogilvy spoke of?

It's been a whirlwind week already for a lot of women, especially if they happen to be a tad geeky.

Adland: 
 

It's a long way to the top if you wanna rock n roll

The London School Of Economics published a recent study saying that somehow all the revenues from live performances and merchandise have offset revenue lost from music piracy. If that's really the case, then touring bands must all be raking it in, right? For a scant few, perhaps. But let's look at a few and see if reality holds up.

Adland: 
 

BitTorrent now running outdoor ads

Yup you read right. BitTorrent, is now running ads. I guess to help keep perpetuating their sharing-is-caring narrative.

Gizmodo reported that initially the boards were up without any kind of logo or scratch out or word replacement. Then they were swapped out for the ones you see above. Because apparently 'teaser campaigns,' are a big deal.

Adland: 
 

Pax Dickinson turns internet-mob into his own PR channel.

In the wake of the really ill-conceived Titstare app presentation at Techcrunch, which in my humble opinion sullied Techcrunch's brand more than anything else, emotions were running high in the small twittersphere-bubble that is made up of prominent bloggers, journalists and high-profile women in tech. In a bubble like this it was only a matter of time before somebody was going to get hurt.

Adland: 
 

CrowdFlower class action lawsuit could change all crowd sourcing in the future

Are you entering the job market now? Good luck kid.

Adland: 
 

Social Medias noise to signal ratio collapses as White House tweets hump day jokes.

President Obama's team may have won the coveted titanium lion for their great social media push back in Cannes 2009, but now in 2013 and on a second term, the novelty is wearing off.

The unwritten rule of a successful social media (read: twitter) account is to be a little humorous, personable, funny and ... transparent. (Hi NSA! *waves at satellite*) But then there's also the unwritten rule to hush up when a tragedy, mass shooting, war or natural disaster happens - unless you're reporting on the events. Everyone wise knows to stick with communicating what their brand should communicate, in the tone that their brand communicates with at all times. This morning whomever runs the WhiteHouse twitter account forgot that rule, and might have thought they were a Geico ad. You see, the presidents official account can make jokes but Rodeo clowns can not joke about the president.

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