Big Tech

 

big tech

 

Googles new "real-time trends" for journalists should be targeted by lobbyists

Why settle for just publishing rumours found on twitter, when we can have journalism based on metarumours, i.e., rumours about rumours, thanks to Googles "biggest expansion of Google trends since 2012" as announced on the Google blog here.

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Buzzfeed knows everything about you thanks to Google, Facebook & Quizzes

Have you ever used the Ghostery add on? You install it in your browser of choice, and it'll show you a list of each ad tracking script or widget on the web page that watches you. Go install it right now, I'll wait. Check out Adland in comparison to your other bookmarked advertising news sites or newspapers, just for fun. Now check out Buzzfeed.

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Slow clap for Jack White's defense of TIDAL

It's bad enough no one wants to support music culture any more. Not even by downloading music. It's bad enough Spotify and Pandora continue to try and influence copyright and royalty laws in America and worldwide to ensure their bottom line stays, while musical culture slowly erodes.

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Spotify finds more partners to inflate its subscription rates

First Spotify partnered with Sony, putting the streaming service on Playstations. They also partnered with Uber. Now, Spotify is doing the same with Starbucks, although as usual very few journalists are bothering to read between the lines as to what all this partnership means, so let me help you along.

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Google, NPR, Pandora join Trojan Horse organization to help artists

Another day, another group of big data and evil corporations trying to influence public policy by lying to you. This new one is called Mic-Coalition. Pronounced "Mike," as in Microphone, as in "give the people a voice." Well, what voice do they want to have, and who exactly are these people? Let's examine. On their website you are greeted with this mission statement:

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Garbage In, Garbage out.

Have you heard about Pat Pope? In addition to being a world-class awesome photographer, he recently gained press and notoriety (and infamy to some) as being The Guy Who Wrote An Open Letter To Garbage.

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EDM Artists: Your turn to get exploited.

Hey EDM artists: Were you ever just sitting around after a successful gig and wondering, man, I just wish there was a way I could have an Ex-Cops McDonald's experience? Well look no further, because the charmingly named Beatgasm is the place for you. It's a place where you can listen to EDM that's been "expertly curated" by mood and genre and location.

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McDonald's asks Ex Cops to play SXSW for free. Ex Cops smack them down.

Ex Cops are a pretty awesome band. McDonald's asked them to play SXSW for free. You know. For the exposure. McDonalds. Who has made bazillions, by selling bazillions of food, and is sponsoring SXSW, doesn't have money to pay the band.

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Adnear maps user location info by flying drones around San Fernando valley.

Adnear, the 'leading local intelligence company' from Singapore that gathers data so that you can geotarget your ad messages, has been experimenting data collecting with drones. Prior to this they collected data via trains, bikes and even just walking, and the data collected includes Wi-Fi and cell tower signals.

Adland: 
 

Wikipedia: the perpetual motion native ad machine

Native advertising has been all the rage for some time now, with publications like Buzzfeed touring ad agencies to convince them to hand the creative reigns over to their "viral making" millennials who spend all day poisoning the well with borrowed images & listicles.

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