digital

 
 

eightytwenty uses Tinder to highlight sex trafficking

The Immigrant Council and Dublin based digital/experiential agency eightytwenty used Tinder to create awareness for the Immigrant Council of Ireland about sex trafficking and prostitution.

Adland: 
 

M&C Saatchi launches Like4Lives

Could sharing a photo save the koalas? M&C Saatchi decided to find out. The fact is, koalas are endangered. They get way more likes on social media than donations. But that's going to change thanks to The Australian Koala Foundation’s new social media initiative, Like for Lives, urges people to post a picture of a koala on Instagram or Facebook together with the promise: For every like this picture gets, I will donate 50 cents to savethekoala.com
Visit to join the campaign.

Adland: 
 

Burger King wants you to fight to skip the line.

After a fifteen years absence, Burger King is returning to France but with very few restaurants, people are complaining on social media about the wait time. So Burger King and Buzzman have created a mobile game with one intention: to help you skip the line. Download the app, defend your menu against a swarm of hands, and win the fast pass.

Adland: 
 

Picpedant: battling copyright infringement, twitter spam and false info with snarky corrections

Picpedant is twitter's photo superhero, swooping down on the countless "Funnypix","Amazingpix","Historyinpix" and similar spammy twitter accounts, that everyone and their aunt can't help but retweet. Please don't retweet that crud, you are only helping spammers get a foothold. The pic-bots bother me, not just for their lazy scraping and copyright infringement, but also for "polluting" otherwise sensible streams with (often false) junk.

Adland: 
 

Samsung Galaxy Alpha creates cover shoot with Ronja Furrer

Now you can see what it's like to capture a real supermodel thanks to the Samsung Galaxy Alpha and Supermodel Ronja Furrer. This interactive site called Alpha Cover is from Zurich based Serranetga so you should probably speak a language other than English to understand it.

Adland: 
 

Waze gets scary for Halloween

Waze is a community-based traffic app that I use quite a lot in L.A. They have a special initiative going on just in time for Halloween and that's a haunted maze map. Basically anywhere that hasn't been scoped out by users is "haunted." Now help de-haunt the map by taking photos and basically helping them flesh out the map.

Adland: 
 

Campbell's soup dressed up for Halloween

Now your kids can have spooky soup thanks to Campbell's Can Costumes. Chicken and Stars become Ninja Stars or Princess Magic. Chicken Noodle Soup becomes Mummy Bandages. Tomato soup? Either Mad Scientist Potion or Vampire Soup. There are even more, with two options for four of the (presumably most eaten by kids) flavors.
Super fun idea that not only promotes Campbell's but imagination, too. Nice one, Campbell's.

Client: Campbell's Soup.

Adland: 
 

Ads on Snapchat? Yes, very soon.

In Vanity Fair, of all places, we find Snapchat C.E.O. Evan Spiegel teasing the idea of ads on Snapchat

Spiegel revealed that advertising would be coming to the app “soon.”

“We’re cutting through the new technology around ads to the core of it, which is telling a story,” he said. “People are going to see the first Snapchat ads soon, they’re going to be around our Stories product.”

Adland: 
 

Steam and Twitch now requiring disclosure of sponsored content

In news that might impact video game clients and the ad agencies who make their ads, and one which wil hopefully effect gamers in a positive way (which we haven't been seeing much as of late) Twitch and Steam are finally catching up to the FTC's more recent updates from last year concerning sponsored content and native advertising, and updating their ToS to reflect the change. Sponsored content. I love that phrase. See the image above? That was sponsored content from like 1957 or something. No one bristled at it then.

Adland: 
 

#Gamergate OP deleted from Github the official reply to "why?"

Yesterday a repository called "Gamergate OP" was deleted from collaboration-site Github, for the moment you can see see it via Google Cache. I emailed Github to get clarification as to why.

I asked the following questions:

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