Clever ad-idea found in Canon's "second shot" site.

dabitch's picture
Posted by dabitch on 17. August 2011 - 11:27

Dear Canon, we see that you're making seconds shots for people who failed the first time, and we think it's very clever. I know you can't help me take the second shots of my daughters entire first year, which all died in a hardware crash of ginormous proportions, but taking second shots of hastily arranged eloping and whatever else you'll be submitted is a sweet little idea. Don't botch this up, I want to see pretty pictures and happy endings. Hurry up with that Vegas shoot already!

The Clear Pill - microsite selling the movie "Limitless" not brainpills

dabitch's picture
Posted by dabitch on 17. August 2011 - 10:32

The Clear Pill is a site supposedly shilling thallanylzirconio-methyl-tetrahydro-triazatriphenylene "a powerful new class of psychotropic medication that merges various features of NDRI’s, NaSSA’s and SSRI’s. NZT works, in part, by maintaining higher levels of 5-HT in the synapse while increasing norepinephrine and serotonin neurotransmission by blocking presynaptic alpha-2 adrenergic receptors while at the same time blocking certain serotonin receptors."

Huh?

Aaaaaah, it's a clever microsite that's actually selling Limitless, the movie. Just like that guy with his fake iPhone hack in Times Square.

Charlie "bit my finger" is now spokesperson for Gerber finger-foods. Oh haha.

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Posted by dabitch on 16. August 2011 - 11:10

Gerber only just discovered the "Charlie bit my finger" video, or perhaps it took them this long to secure the rights. They use the Charlie biting scene as an educational minute to teach parents why babies bite, and alert those who are suckers for cute baby-videos that this is a good age to introduce them to Gerber finger foods. Why in my day (my kid is five) I used to just slice up some fruits&veg. I could have bought pre-sliced finger foods! What was I thinking!? This is the sort of thing that might be good on the go. Just like grapes.

Buy a Bobby A Beer, lets do something nice for Asyraf Haziq, Keep Aaron cutting

dabitch's picture
Posted by dabitch on 11. August 2011 - 17:37

Fullers wants to buy the hard working police a beer, any member of the England and Wales Police, Fire or Ambulance Services who presents a valid ID card in a participating pub can pick up a pint of London Pride (or wine or a soft drink) at participating pubs during the the weekend of Aug 19-21. We know they deserve one.

Meanwhile, the interns at BBH London saw the photo of Aaron Biber, 89, inspecting his barber shop that had been trashed during the riots. They want to Keep Aaron Cutting, and have launched said site to raise money to replace all of Aaron's stolen and damaged items. Including the kettle som idiot actually nicked.

Asyraf Haziq was the unfortunate student from Malaysia who had his bike stolen, his jaw broken and then his backpack ransacked by people who were helping him up. Twitter responded with lets do something nice for Asyraf Haziq, where you can vote on what you think should be done. One of the ideas is to pay for his student fees at Kaplan.

Don't let Linkedin use your face in Social Media ads - turn off this setting

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Posted by dabitch on 11. August 2011 - 10:44

Brandimpact shows us that this is the box you want to uncheck on Linkedin, unless you want your face and info appearing in social media ads. Just like on Facebook, which can have hilarious results like when the wife appeared in a dating ad selling "hot single girls" shown to her husband. Or when the Danish politicians face was used to promote a competing party. This can only end badly, edit your preferences now. Go to "account" and "Manage Social Advertising" to turn this off. God forbid you're seen selling a competing recruitment service when you are a recruiter, on a career networking site, no less.

"This is our London - a little site Dare put together to support London."

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Posted by dabitch on 11. August 2011 - 9:21

Dare the agency with offices in Bristol, Vancouver, New York, and London got fed up with the horrible images from the riots spreading across the world. Yesterday @thisisdare annouced they put together this is our London.com in record time, it's a small site that pulls all the photographs and tweets from the cleaning up process. It's the day to some yobs rioting night. It shows the London community that cares, and cheers them on.

The @BBHBarn starts #socialtattoo to make world crises causes more permanent

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Posted by dabitch on 8. August 2011 - 19:35

Another crazy project is hatched in the @bbhbarn , this time it involved permanently inking a world crisis on someones skin. You can follow @social_tattoo and check the site at Socialtattooproject. The idea is that twitter-peeps tweet with the hastag #socialtattoo what their 'favorite' world crisis hashtag was, and the volenteers will get that inked on their skin permanently, thereby letting the subject live on for more than the time it takes for a worthy trending topic on twitter to be replaced by jokester stuff like #ThingsNotToDoOnPublicTransportation , #bookswithalettermissing and #AfterSex .

Nokia creates the worlds largest stop motion animation: "Gulp"

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Posted by dabitch on 3. August 2011 - 13:30

Wieden + Kennedy's Nokia love story ends with a bang, they're teamed up with Sumo Science at Aardman to create the worlds largest stop motion animation. (They already did the worlds smallest animation, Dot)

Shot on location at Pendine Beach in South Wales, every frame of this stop-motion animation was shot using a Nokia N8, with its 12 megapixel camera and Carl Zeiss optics. The film has broken a world record for the 'largest stop-motion animation set', with the largest scene stretching over 11,000 square feet.

The iPad head girl. She's got sex on the brain.

dabitch's picture
Posted by dabitch on 3. August 2011 - 10:05

Everyone is tweeting like mad about the "cool viral video" iPad head girl that I first saw over at Elma alt shift, and I must admit... I don't get it.

Oh I get the idea, it's funny. The iPad instead of head actually reminds me of a great Apple powerbook ad from the early nineties, where "what's in your powerbook?" was the question, and portraits of powerbook owners posing with their computers and long lists of what programs they used was the answer.

Patent Infringement Risk - A Rising Challenge for Digital Agencies

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Posted by dabitch on 29. July 2011 - 14:49

Anyone working in digital should take a moment to read the PDF from Society of digital agencies called Patent Infringement Risk - A Rising Challenge for Digital Agencies. Those worrying about Patent Trolls will find concrete steps on how to avoid stepping in it here.

Agencies, both in and outside the U.S., are often unaware of the significant infringement liability which results from meeting their clients’ needs. For example, a commonly requested feature for websites and mobile applications is one which presents a user with a list of nearby retail locations based on the user’s geographical location (as determined by IP address or GPS coordinates). While this may seem commonplace
and standard, advertising based on geographical proximity is currently the subject of a number of patent infringement lawsuits brought by GeoTag, Inc. (the now-infamous US Patent 5,930,474). Over 400 defendants have been named in the pending litigation, and the list continues to grow

Twitter now sneaks "promoted tweets" into your timeline.

dabitch's picture
Posted by dabitch on 29. July 2011 - 14:15

It's official, twitter has now rolled out "Timely Tweets" which are promoted tweets targeting your feed. Before we freak out, these promoted tweets are only coming from brands we actually follow, and you will only see them once, not a bazillion time like the Viagra-spam in your inbox.
"Hmm... This might just work..." she said, as she quickly unfollowed every brand she ever followed. (two, and that's just beacuse @MTV and @DrPepper follow me so I'd feel rude unfollowing them...)

Behind the Scenes of OK Go's "All Is Not Lost" - 3D Filming

dabitch's picture
Posted by dabitch on 29. July 2011 - 12:31

For you nerds who can't help but always ask "How'd they do that?" here's the behind the scenes from OK Go's latest video shoot for "all is not lost". Here Eric Kurland explains how they set up the shots to be able to do the 3D version of the video.

The @Oldspice mano a mano battle is over, Mustafa sends Fabio to Saturn

dabitch's picture
Posted by dabitch on 28. July 2011 - 18:02

The mano a mano battle ends, with Old Spice Guy Mustafa breaking into New Spice Guy Fabio's marble walled boudoir and threatening to punch him so hard it'll send him flying so fast his skin will burn off. Fabio speaks up, and from the heart, nobody knows what he's saying but we feel it, man. And to think, somewhere out there is a planet full of Fabios holding balloons. It seems so obvious, now.

Jack & Jones Interactive "Fitness VIP" site.

dabitch's picture
Posted by dabitch on 28. July 2011 - 13:06

Now there's http://www.jackjones.com/fitness interactive, which will probably get as many complaints as the original web film did.

Amex launches new points collection system - on Facebook.

dabitch's picture
Posted by dabitch on 28. July 2011 - 11:46

The new American Express new facebook app called "Link, Like, Love" offers card members points & deals based on their social sharing, likes and purchases.

To use it, you "like" the page, add your Amex details (beacause we're all dumbs fucks that trust Zuckerberg, right?), and then you cal add deals to your card via the app.

You and your friends like and share many things on Facebook. Now, American Express has deals and experiences for you based on those likes and interests. And once you sign up and choose your deals, all you have to do is use your American Express® Card and statement credits will be sent directly to your Card account.
No coupons. No hassles. Just a credit on your statement, and savings in your pocket.

Launch chicken sandwiches with sling-kini, win glory, adoration, free food at Carl's Jr.

dabitch's picture
Posted by dabitch on 28. July 2011 - 9:12

There's a new game in town, the Robot Death March (Facebok game), with levels called "smack my beach up" and the bikini ladies using sling-kini's to launch Hand-Breaded Chicken Sandwiches on the evil robots to destroy them. Help Happy Star & the hot models destroy the robots, and you'll get discounts on the sandwich. Win glory! Adoration! Free food! Created by 72andsunny, they've gone on a real pun-run in naming the gaming levels.

600 balloons, 200 meters of rail tracks, it's the making of "Balloons" for MTV

dabitch's picture
Posted by dabitch on 27. July 2011 - 13:53

Remember MTV Balloons? (not to be confused with pop music ballons) The animation where cartoons on balloons referenced Nirvana's "Nevermind" album-cover and Amy Winehouse's famous beehive? It looked complicated to pull off, so we're quite happy to see that The director Dulcidio Caldeira. of Paranoid BR has released the making of "Balloons". Sixhundred balloons, twohundred metres of train track, one very sharp needle.

Old Spice Mustafa fights Fabio LIVE 12 noon EST on internet stadium.

dabitch's picture
Posted by dabitch on 26. July 2011 - 9:37

Apparently there's a fight going down between Fabio and Mustafa now regarding the Old Spice campaign. Aw shucks, and here I didn't think you cared when I asked you to pick up your stuff and drop off your spare key. I guess you still want to impress me. I'll humor you and watch. But I'm still mad. There better be some flowers and chocolate at the end of this. And a big fat diamond.

Fabio Challenges you, Old Old Spice guy.

Mustafa - "Challenge accepted"

Anatomy of a computer virus: or kinetic typography done well

dabitch's picture
Posted by dabitch on 26. July 2011 - 9:09

This little clip about the Stuxnet virus was created for the Australian TV program HungryBeast on Australia's ABC1. Stuxnet is a very interesting virus as it's on the top of computer virus evolution, and a de facto weapon. The mesmerising typographic-graphic dance was done by Patrick Clair, while the chilling report was written by Scott Mitchell. Production house: Zapruder's Other Films.

That's Vaginal!

dabitch's picture
Posted by dabitch on 20. July 2011 - 18:08

Lets get one thing out of the way here because it bugs me. Vagina is the muscular tube leading from the external genitals to the cervix of the uterus in women and most female mammals. In other words, it's the inside. Which of course is quite awesome, but it's not the whole (with the vulva) nor will it ever be despite people asking dumb questions like "do you shave your vagina". Heavens no, there's no hair in the tube mate. Still, people like calling the whole package the vajayjay so, that's why this little thing is all about claiming the word vaginal to mean all kinds of awesome. Which makes sense, because that tube really is awesome, amirite. Yes. I am. It is as awesome as a lion riding a manta ray. The cat on a mission has a point.

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