marketing mishaps


Markee the Sad


Hong Kong fashion inspired by Nazi symbolism (link not currently working) made the worldwide news for their nazi fashions . The designer apparantly just wanted the clothes, and also the shop decorating concept, to have a military theme, he claims he did not realize that the Nazi symbols would be considered offensive.

Red banners and swastikas adorn the shop, and there is even a T-shirt with Adolf Hitler on it. This is one for the "what on earth were they thinking?" marketing tactic. We have all heard of now, but we probably won't be shopping there anytime soon.
Diplomats take Izzue with swastika promotion puns iol. Both German and Israeli diplomats were outraged.


Britney and Justin - together for GAP

I ask, who needs to see them one more time? I can't be the only person on the planet utterly sick of the Britney and Justin saga, please tell me I'm not.

Britney and Justin will quite likely reunite for a GAP advert, they have yet to agree but the deal will net them more than 1,6 million dollars (US) each. Since they have a history of selling out to the highest bidder, Justin just made quite a bundle for his McDonalds deal, GAP can consider the deal done. Quite obviously advertising execs already do as they have spoken to ananova about it.

They'll sing, I'll hurl. Gap needs not worry as I never once gave them my patronage, and certainly never will after these ads.


Samsung accused of plagarism

Utusan online in Malaysia reports about a tuffle between Samsung and Sony.

Samsung, by way of Cheil Communications Inc. has created a commercial for the Anycall phone where a popular singer and a dancer stage a competition to "battle dance" to the music coming from an Anycall.

Sony Korea and local Internet users allege that Samsung must have copied its ad from Sony's commercial of its mini disk player, where a similar scene of battle dancing happens.


PETA likens meat industry to Shoah

Oh dear, PETA are making friends again.

PETA launched a new TV commercial campaign this week comparing the meat industry to the Holocaust, they liken the mass transport of animals to slaughterhouses to the Nazi deportations to concentration camps.

Quote from Jewishweek: "The ad, unveiled in the historic center of the Nazi deportations, follows the group’s controversial photo exhibit and Web site comparing the meat industry to the Shoah."


Buddah endorses sex pills.

Telegraph India reports that the image of Lord Buddah used in a pamphlet for sex pills sparked riots in Mumbai. The protests began on Saturday, participants throwing rocks on cars and holding up traffic as they made their way to Bandra station.

The protests began after Saturday’s edition of the Shiv Sena mouthpiece Saamna published the pamphlet on its front page. The advertisement said: “Good health is dependent upon balance in all respect of life,” while it carried a picture of Lord Buddha clad in a suit, obviously lending his approval to a sex-related Ayurvedic product.


Sometimes, slogans turn to shit.

WFTV reports about a stink in the pooper scooper business.

"We're No. 1 in the No. 2 Business" is the slogan registered with the Secretary of State's Office by Loren's Pooper-Scooper Service.

But when a competitor, Stinky's Pet Poop Pickup Service, allegedly started handing out business cards with the phrase "No. 1 in the No. 2 business," Hoppens filed a lawsuit in Pima County Superior Court claiming that Stinky's and owner Tracy Sartain were infringing on his trademark.


McDonalds, Racism and Coffee

When in Australia, be careful what you call your coffee.

Bandt reports that Aboriginal activist Stephen Hagan lodged a complaint about a McDonalds McCafe ad to the Advertising Standards Bureau for the ad because "it contains a culturally offensive reference to indigenous people." McDonalds responded by not airing the ad while waiting for the ad watchdogs verdict. That the McDonald's McCafe TV commercial contained racist references has been dismissed by the watchdog.


KFC, PETA, and George

Via The Washington Post , news on the departure of Jason "George from Seinfeld" Alexander as the pitchman for KFC. Was he a convert to PETA's cause? Or had the campaign just run its course?


The Czech is in the Mall

Film students Filip Remunda and Vit Klusak fooled 1,000 people into coming to a nonexistent mall.

from article:

To explore the power of advertising, Film Academy (FAMU) students Filip Remunda and Vit Klusak set out to build the largest spoof ad campaign the country has ever seen. Ad spots were broadcast on Czech Television (CT) and on the radio for Cesky Sen, and the public transportation system displayed posters. Flyers were distributed to unsuspecting passersby.


When good spuds go bad

"Simply put, they're not what a potato is supposed to be." This is how H.J. Heinz pitched Funky Fries -- the weird chocolate-flavored and blue-colored fries -- to the world last year. Simply put, consumers preferred potatoes how they used to be. "Kids already like the plain french fries," said Marilyn Raymond, director with New ProductWorks. "Why try to make them more friendly to kids?

A CNN story of the demise of Funky Fries and other food bombs.

For extra fun, discover the true meaning of Funky...