marketing mishaps

Markee the Sad

Lena Dunham asks artists to perform for free on her book tour

Lena Dunham who got $3.7 million in advance for a book, where the book tour tickets alone would generate $304,000 in revenue, decided in a moment of Amanda Palmer "Beers, hugs, and high-fives" frenzy that the artists she enlisted to perform as opening acts on her book tou

Sleepy Hollow apologises for #Headless campaign's timing as ISIS beheads another journalist

Sleepy Hollow was promoting it's release to DVD and the shows new season with a hashtaggged "#HeadlessDay" promotion... which happened to be mailed out just as the news about the Steven Sotloff’s death reached the world.

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