marketing mishaps


Markee the Sad


Iris apologises for chav-stereotyping "Iris on benifits" brochure

An internal brochure from Ad agency Iris has stirred up some controversy in the UK. It shows agency staff decked out as chain-smoking, London riot looting, estate-living, binge-drinking chavs whilst talking about the glorious benefits that can be had when you work for Iris. Copy sample:

We're iris, and we're family We're a tight knit bunch, holding ouur own on the mean streets of Southwark. We look out for each other, 'cause what's more important than family? Benefits, that's what. Free stuff. Cheap stuff. Fun stuff. As one of us, you're entitled to it. Have you earned it? Probably not. But listen, if there's free stuff going begging, then you'd be a fool not to grab it, right? We're just saying.


Hollister models represent brand in Korea by acting like douchebags.

There's a bit of a scandal brewing in Korea, as Koreabang lays out the story on how Hollister models mocked asians at the opening of their store.

From Koreabang:

One of the models who attended the opening posted a picture to his twitter (@vin_****) of himself taken in front of Gyeongbokkung Palace with his eyes squinted closed and his lips open. Netizens who saw the photo pointed out how it was making fun of Asians with “squinty eyes”. Another model from the same Hollister event posted similar photos to his Twitter account.


Michael Stipe throws a hissy, gets ass handed back to him by Fox.

I guess with R.E.M. now defunct, Michael Stipe has a lot of time to watch T.V.

So much time in fact, he heard Fox News playing "Losing my Religion," on its morning show Fox & Friends.

Stipe quickly took to the official R.E.M. HQ site to act shocked--SHOCKED that they could dare use his song, and gin up the grass roots movement who are apparently comprised of: people who froth at the mouth whenever they hear the words "Fox" and "News," and overpaid musicians of the 1% like Michael Stipe:


Nokia "PureView The next innovation" editor fired in 3...2...1

Nokia decided to show off their new fancy image stabilization available on the Lumia 920 and posted this video to youtube. At 0:27 though, you can see that there's no hipster bike-riding boyfriend who is filming the girl with a Lumia 920, instead it's a van and a high-tech camera we find mirrored in a window. Hmmmm. Your tech not good enough to demonstrate your tech on, Nokia?

They've noticed that we noticed though, and the video now carries this description:

The video demonstrates the benefits of optical image stabilization only and the video is not shot on a Lumia 920. For a video shot on a Lumia 920 compared to a competitor smartphone see:


Fairey might be facing jailtime for faking evidence in copyright case, sentence on Friday

Fairey, who admitted to destroying electronic records and creating fake documents in an effort to thwart a copyright lawsuit brought by the Associated Press, might get prison time as part of his sentence on Friday reports the smoking gun:

Federal prosecutors want Shepard Fairey, the artist who created the Barack Obama “Hope” poster, to serve time in prison following his misdemeanor conviction for destroying and fabricating documents in connection with a civil lawsuit over the iconic campaign image.


Asylum Films calls out Leo Burnett in open letter for stealing their idea.

Ok, perhaps they're not being quite as blunt as calling "Stop! Thief!" in their open letter, but it makes for a snappy cliff-note type headline. Asylum films have sent an open letter to Graeme Light, head of TV at Leo Burnett pointing out the blatant similarities in Leo Burnett's Ronald McDonald film to Asylums film. They call a spade a spade:

It is essentially our piece of work reshot and redone with a bigger budget. Not only the concept, but lighting, the feel and shot selection are almost identical.


World discovers clothing outlet in Ahmedabad named "HITLER", is shocked.

We already found one bad name of the day back in March, the eatery "Hitler's Cross" in India with the tagline "From Small Bites to Mega Joys". Now a HITLER fashion store is in the news, thanks to it's ill-considered name "Hitler". Now everyone and their auntie are reporting on this shop.


One million moms forgot how they became moms - protest Ragu commercial

May I, as a fellow woman and mother, say that I think there might be one million ladies in serious need of a date night out there? One million moms lodge their complaint about the Ragú commercial by saying it's... harmful to children. Like, WTFBBQ are they even thinking here?


Apple pulls the genius boy wonder ads from the air, one weekend after they started

The Apple Genius ads, basically telling you that you're not a genius were not very popular at all. But that's not the reason they were pulled, as TBWA/Media Arts Lab tells Business Insider that this was the plan all along.


The Usain Durex Olympic ad was never an actual ad, just FYI.

Yes, I know that I posted it too with the headline Durex win the Olympics - in the cheeky headline event, but in that very post I wrote: If this ad is for real, and Walesonline says it is..., expressing my own personal doubts to its veracity while showing the source for the image.