press clippings about Adland

 

This is where Adland collects our fifteen megabytes of fame. Press can be quoting us, using us as reference or simply interviewing us. Adland was founded Åsk Dabitch Wäppling back in 1996. It began as a passion project, collecting recent campaigns, pairing up badland ads and as an outlet to adrant on recent happenings in the ad industry. As it grew, with a discussion list and much mail generated daily, it became a datbasedriven website collecting great (and not so great) ads serving many caustic comments and editorials on the advertising industry. The site has been used as resource or quoted by the New York Times, Adweek, Marketing Mag (Canada), the Library of Congress, Spiegel, CNN Money, Media Guardian, Resumé, Adformatie, Campaign magazine, Creativity, Svenska Dagbladet, Dagens Industri and many more.

 

AdWeek 2011 - Microsoft interviews Åsk from Adland

 

'tis International Talk like a gentleman o' fortune tide day. That is, talk like a pirate day.

Hello! `Tis International Talk like a sea dog tide again. Fer th' past six voyages, we`ve amused ourselves (on accoun' o' we be so easily amused) wi' changin' th' site ever' this tide ever' voyage t' talk like a sea dog. I be shoutin' like a mutinous reef monkey at my own prank. This will be the last year we pull this stunt.

It's a bit difficult to pull off, see, and this year you can only see that the words have changed to pirate-talk in the retweets & comments, but not in the posts. The site has simply grown too large for full-on pirate. Oh nay! What a shame! Ya scurvy dog who ortin' t' be keel hauled!

 

AdBuzz - "Being the first-to-market means something." the worlds first advertising blog

Adbuzz gave us props in The World’s Very First Advertising Blog and we tip our hat to them for it. Tip Tip!

Adland. Where ad critics, lovers, grunts and ranters go to keep up with all types of happenings in the commercial industry. Over 90,000 members and 45,000 archived commercials strong- only one person to thank.
From a very simple, spontaneous birth in 1996, founder Åsk Wäppling (@dabitch) has spearheaded Adland’s exponential growth over a decade and a half. Working as an Art Director in Malmo, Sweden, she has been able to amass (among many other things) the world’s largest Super Bowl commercial collection in the world.

 

Johnny & Angus - Apathetic Interviews Episode 4: Dabitch

Just a note that Johnny and Angus decided to have a chat with moi in "Apathetic Interviews Episode 4: Dabitch", so I'll share some stories about escaping cops in Haitian shanty-towns and tips on how to keep your tables clean. This isn't about adland, but if you fancy, have a read.

What other sorts of stuff do you like and whatnot?

 

Adland un-banned from Google Adsense, despite the many bare bottoms in advertising.

You remember when Adland was banned from Google adsense for doing what we do - that is show ads, right? It was written up in Dagens Media in Sweden, as well as a few other adblogs, like Adscam who humorously points out that other ad blogs have 'put millions in his Swiss bank account by featuring tits and arse in every post, even if it’s about deep sea oil rigs'.

A Google representative phoned me up to sort out the issue, "I can un-ban your account, but you will have to follow the Google adsense guidelines in the future, of course". I explained to him that Adland writes about advertising, the business that promoted advertising week with a cleavage shot and resorts to using naked bosoms as attention grabbers for an advertising show in Slovenia. "There will be boobage eventually, it is advertising, in fact there will be just as much sexism and skin as you can find in banner campaigns that run on Google adsense" I said. (for example - see the evolution of Evony ads which actually ran on adland in the google adsense space) Advertising, like many other businesses, is pretty sexist in itself, Neil French is one of the most famous creatives in advertising (he has done great work, mind you). And advertising images are full of stereotypes that will offend men, women, and your little dog too - what one target group finds humorous, another finds offensive. In order to discuss these ads, we need to see them.

 

The BR 200: The web's most influential bloggers - we're #6

I had the most fantastic failed morning. I didn't hit the snooze button, everything was going swimmingly time-wise, I even had time to enjoy that lovely second cup of coffee before heading out the door. But...the moment I stepped outside bad juju came at me. From missing the bus by a hair and falling spectacularly when doing so, to the major fail of reaching the train exactly on time only to discover that the wallet I brought didn't have a dime nor credit cards in it, and my brand new sunglasses breaking as soon as I removed them... You would've thought it was a Monday. The upside was that my favorite client took me to thai lunch and as we chit-chatted and checked twitter I discovered that @kullin twittered to me "Congrats to @dabitch. @BrandRepublic ranks @adland as number 6 on top 200 bloggers" and I'm all like woah, really? Cool! This day will be good anyway! Of course as soon as I thought that I totally broke a database, but that's another story.

The Brandrepublic web's most influential bloggers from 1 to 50 are here and the landing page for all twohundred blogs is here.

Working with Brandwatch, Brand Republic ranked the blogs by influence using an algorithm that weighted factors including traffic, Mozrank (determined in part by the number of inbound links) Twitter data, and social presence on, for example, Twitter, Facebook and LinkedIn.

 

"Night is the mother of creativity" - Sydsvenskan

As you might know, or have noticed on twitter, I basically never sleep. While this may have begun when I was an art student with a fire of creativity in my belly, these days its because I have a little girl, and daytime means walking to and from preschool - stopping for frogs, chestnuts and smelling flowers along the way. Kids. You need to be in the moment. Once she's tucked into bed and the house goes all quiet I can get those silent moments needed to birth creative ideas, solve programming issues or paint the walls.

 

Resume on the Jennifer Aniston Smartwater viral - quotes Adland.

Resumé wrote about the Jennifer Aniston viral for smartwater taking note that we hated it. Perhaps that's an understatement, I called it "possibly the worst viral ever made". Not only that, it's hella similar to the Fedex Ten Things Superbowl ad.

 

"Called ads sexist - was chided for porn distrubution"

2011-03-01Metro Sweden picked up on our ban from Google. Here's a machine translation of the article.

The Swedish advertising blog Adland.tv has been banned by Google Adsense, Dagens Media. This is because Google believes that her post is too daring.
- Well, apparently Google believes we serve our readers porn. I can not help but laugh, says Åsk Wäppling, the founder behind the site, to Dagens Media.
She has posted a picture of lingerie from Sloggis advertising campaign. This has been on the blog for about seven years and she has complained that the advertising is sexist, but Google thought the picture was too daring.

 

Dagens media: Ad blog banned by google - is accused of spreading pornography

What a deliciously clickable headline that is. Dagens Media notes that Adland has been banned by Google, for having nudity on the site. Specifically for a Sloggi ad from 2004 campaign as Googles mail states here. We find this to be hilarious right now, especially after we posted about big brands like Interflora still advertising on Kissie's homophobic hate-speech Nazi promoting blog because she apologized. Sorta. Moral of the story: hate speech okay, writing about sexist ads and depicting them, not okay.

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