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How to reply in business emails.

Caff pointed out this funny educational movie, where designer ze teaches us how to reply in business emails. Communications skills are important in our business, every character counts!

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Coverville: Cover songs from television commercials .

Coverville's a great podcast chock full of music...cover songs to be exact.

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It's No Fun Being Dead

Last Friday, The Insurance Corporation of British Columbia (ICBC) launched a campaign for new road safety campaign targeting ages 18 to 21 with NoFunBeingDead.

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What are ads really saying?

Julie Kramme Guldbæk in Denmark has been thinking about what ad-images we are subjected to in public space. She's translated the images to text to make us ponder what they are really saying-
Mellem linjerne (between the lines).
Now, this is lost on anyone that can't read Danish, but it does look very strange to see giant posters read "stiff nipples", "muscular nude man grips his stiff limb", "horny woman with naked breasts" etc. I recall all of those ads, but it does sound like images from porn-mags when she puts it that way, doesn't it?

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The Official AdLand Advertising Tutorial: Part Five - Account Executives

It's baaack! The AdLand Tutorial Series took a bit of a break but returns for the first time in 2006 with tips for Account Executives. Because they need all the help they can get.

Professors: Leslie Burns-Dell'Acqua, John Backman, J. Goldman, Jesper Hansen, Åsk Dabitch, Clayton T. Claymore, Steve Hardy (in no particular order)

And remember kids, An AE is like a toaster, capable of tastefully toasting a concept, or burning it to a crisp.

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Bless the Portuguese!

Portuguese chest-pounding patriotism might be the reason we found the Battle Of the Ad Blogs mentioned in print in the Portuguese trade press. No wonder so many .pt's were voting!

Thanks to Hidden Persuader, I now have scans of these rags, to add to our press scrap book. TBWA.pt and Hidden were the countrymen that the press wanted to rustle up some votes for. Neat!

Oh, and while I'm on the subject - I have yet to get the Tee's in all shapes and sizes back from the silk screeners. So sorry this is taking much longer than I thought. But it'll come!

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Sending your Ad Samurai to battle

Hey, after a year of viewing I just realised I could post articles. Who said reading FAQ's was useless!!

For all of us convinced that advertising is war, Yomiko Advertising in Japan has finally given us our own little advertising samurai army to control. As the Creative Director on a pitch, your decisions impact the many soldiers under your command.

To advertise the latest shoulder carried vehicle (circa 16th century) you have to choose between short films by famous directors, anime clips or outdoor.

Then as you come to battle with your largest rivals - you make further choices in order to win the pitch.

It is called Creative Bushido and can be viewed here (Warning it is very slow but definitely worth it):

Creative Bushido

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Crap job? Crap day? Not as bad as this guys-

When the daily grind gets you down it's always nice to know that someone else is worse off. Even if it is just an animated sucker who keeps getting squished. Dudecorp toons can be ipodded and downloaded. Go see.

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