Adland's adnews


Adidas makes brand boo-boo

Woopise, Adidas has made a pretty big mistake during the winter olympics. 30 German skiers have donned Belgiums flag as someone at Adidas made a color mistake when ordering the caps. And instead of horizontal stripes they got vertical stripes, and presto you've swapped the land of Bratwurst for the land of fries.

"If you just had a short look they look the same. And for the first few days no one realised." said Jan Runau in a statement sent out from Adidas "we apologise." he also added that new caps had been ordered and were on their way.

The ironic thing is of course, that Adidas is a German company. You'd think they knew their own flag. ;)


Guldkorn 2006 Jury - ces't moi.

Next Friday, the 24th of Feb, I'll be one of the jurors of Danish Creative Circles Guldkorn 2006 to judge the best of the best in Danish advertising. More specifically, I'm in the cyber award (Digitale Medier) jury with seven other people and will work all Friday scoring and sorting the submitted work. Maybe we'll see some web-wide famous stuff like that Fanta subtitle a Bollywood movie site created by Ogilvy a couple of years back. Maybe we'll find something miles better even. I'm excited anyway. I promise to tell you all about it - except who the winners be - on that Friday evening.


Udderly syncronized

Brandon at TextURL has spotted two cloned cow udders, visual representations that look and say pretty much exactly the same thing. A badlandian pair as good as any. I'm sure there are more of these udders though - can you think of any?


Saatchi copies Saatchi?

It's as if Saatchi held season tickets to a certain style of execution.... I'll let our tipster spread some light on how this little synchronicity might have happened..

Saatchi first used the idea thru its London office then again thru its NY office 8 years later. The sunny delight spot was first produced by the London office... and then..

Jaguar Valentines eCards - send a free personalised eCard to your Valentine at


Cruisin' with Lee Tamahori

It's tough being a Kiwi icon - tall poppies seem to be there to be cut down!
For those of you who haven't caught up with the news, it is alleged that our very own Lee Tamahori, one-time TVC director, but now successful Hollywood film director seems to have got in a spot of bother over in La La Land.
Hey, what a guy chooses to wear in the privacy of his own home is his affair.
If he feels that he should then go out late at night dressed like that - well, I guess that's also up to him as well.
Trying to pick up some guy while all dressed up- so what? We're all broad-minded people aren't we?
Asking that person for money for services to be rendered? - Ummmmm.......
Finding out that the person is an undercover cop? CLANG - DO NOT PASS GO....


New media agency open: all ad space is rooftops.

You read that right, a brand new media agency has opened and all they sell is rooftop ad space. Inspired by the "target" that people only recently noticed on a Target stores roof thanks to Google maps, RooFShout is dedicated to selling rooftop adspace. They even managed to get an article in Wired on a slow newsday: Monetize Your Roof. Old adfoxes know though, that where there are airports, there are ads aimed at the eyeballs in the sky, and there always has been. This won't stop Colin Fitz-Gerald who is launching a new biz with some happy go lucky attitude.

"I'm currently launching with no money, no real experience running a business on the internet, and no real solid business plan," Fitz-Gerald said. "But I figure there's a lot of blank roofs and a lot of advertising that could go on the roofs."
The rooftop site states "RoofShout is interested in unique, creative advertising venues- not interested in any form of body tattoo advertising or similar venues." yeah, beacuse this idea isn't like those other internet based agencies dedicated to other novelty media at all. Nope siree. This was in Wired, remember? When the hype is hot, build a website! (whoa, headrush, it felt like 1999 again for a moment there..)

Oral B wants you to brush with romance

It seems that Fabio is all over the place in ad campaigns - Nationwide's Super Bowl spot, I Can't Believe It's Not Butter, and now part of BrushWithRomance campaign for Oral B Sensitive Advantage.

I have to wonder, is it really only women who have sensitive gums? I'm still trying to figure out what "Brush with Romance" means. Read more for screenshots.