Adland's adnews

 
 

Skoda Octavia Train ad given OK by ASA

The ASA has cleared "Train", a spot for Volkswagen's Skoda Octavia, in which a woman jumps off a railway bridge and through a train window. It received 39 complaints which included the Rail Safety and Standards Board, who said the woman jumping and crashign through the window of a railway carriage i"encourage vandalism to trains and also pointed out that riding on top of a train looked exciting and could encourage copycat behaviour".

Others found the ad "distressing and offensive" with five complainants pointing out that the jump was similar to a suicide while one said that window-smashing reminded them of railway accidents when windows had to be smashed to rescue people.

Adland: 
 

Absolut Kravitz

Absolut Vodka has launched a new msuic project featuring Lenny Kravitz and many other artists at AbsolutKravitz. Kravitz was asked to create his personal interpretation of Absolut and its core values.

Adland: 
 

Bloody hell, you can't show a half-full beer in Canada

The ad story that just won't die this month seems to be Australia's "Where the bloody hell are you?" campaign. It launched the last week of February and was created by M&C Saatchi in Sydney.

First, the ad was restricted in the UK for the word "bloody", which was eventually overturned after the Australian Tourism Minister, Fran Bailey, took a trip to London to defend the use of the word in the campaign.

Then Canada's CBC restricted the spot during family broadcasts for the ad for the use of "hell." Now, they are asking for the ad to be edited to remove a shot showing a half-full pint of beer.

Badland: 
 

Toyota SPX ad directed by Olivier "Twist" Gondry

Los Angeles visual effects and design company A52 played weather gods and changed the skies from sunny to snowy seamlessly for Partizan director Olivier "Twist" Gondry, ad agency Saatchi & Saatchi Los Angeles and Toyota Motor Sales, USA, Inc.

Toyota Tundra - "throw it in the tundra"

"This spot is deceptive. It looks simple, but was actually quite complex and the magic is always making complexity look effortless. A52 and Twist worked, both on location and in post, to create the various intense weather conditions that show the Tundra’s durability season after season. And they did a great job. Attention to detail is what sets a spot like this apart and A52 and Twist nailed it."
said Kevin Murphy, Saatchi & Saatchi's project creative director and art director.
Adland: 
 

Boutique Agency Sheds Creative-Only Stereotype by beefing Up Strategy

Hell, it's the wise thing to do, after beefing up their creative talent area 86 the onions are beefing up on their management team and have nabbed strategist Keith Skelton as managing director. Skelton's focus will be to expand the agency's client base, develop strategies for the agency and clients, and form new product ventures that emerge from the 86'creative bull pit.
Skelton previously ran marketing communications and strategy for Moses Anshell and managed client engagements for America West Airlines, Nintendo, Shutters on the Beach hotel, Taco Time, Arizona Department of Health Services and Zila pharmaceuticals.

Adland: 
 

What you are watching, is history in the making man.

Postproduction house PS260 who did the Shining Redux last year have been toppled off their slick cutting throne by a band of hooligans called addictive TV who upped the ante and edited both film and sound to create Take the lead addictive TV Remix out of the new Antonio Banderas movie. Who knew that the sound of a movie could make a kick-ass dance track? Well, they knew, obviously.


Take the Lead remix in the commercial archive

Super adgrunts, if you want this one to show up in the history books...err..sorry the yearly roundup don't forget to rate it up!

Adland: 
 

Montana Meth Project

Those who don't frighten easily head over to the Montana Meth Project for some really scary PSA's created by San Franciscos's Venables Bell & Partners.

Adland: 
 

Danke schoen leroidelacapote.

le Roi de la Capote has launched this film, to advertise how much fun one can have with all the products they sell, which happens to be condoms, condoms and more condoms.

Adland: 
Top