Bluefly, "a leading online retailer of designer brands, fashion trends, and superior value," appears to have come out with a mag ad and TV commercial called "Dinner Party" involving a bit of feminine nekkedness. As expected by us and most likely planned by agency McCaffery Ratner Gottlieb & Lane, a few mags and networks said no to it, and a few others said yes. We send our Adland sympathies to Nickelodeon viewers and Highlights readers, for you're missing out.
Go to That's Why I Bluefly, where you can find their commercial, four page magazine ad, press release and a bit of traditional news coverage in pdf format. And if you're a SuperAdgrunt, you can go into our Commercial Archive for a slightly cheekier Quicktime of the commercial.
Notes: It appears that this moderately-banned Bluefly thing hit a couple of East Coast papers back in mid-September, but didn't make much of a hubbub after that. Also, when I first heard of this, I first thought it was for JetBlue (a la mLife/Metlife) - oops. Well, let's see if we can get this thing rolling again for them, eh? Nekkedness is good for America, as are designer brands and fashion trends of superior value.