...and a modern viral campaign ...and a classic bait-n-switch.
(UPDATED with semidupliclaim and links!) Advertising agencies in Bogota are a busy lot. When theyˆre not plotting razor-sharp campaigns for the local cocaine cartels, fleeing from kidnappers, contracting death squads to take out their competition and bribing local authorities to look the other way, they occasionally find time to work on an honest-to-goodness project or two.
Concocting the dreamy bachellionaire Bob Harris was one such campaign, sans the honesty...and the goodness.